南京招聘

Overview of job 
We are looking for a senior data analyst join insight & analytics function within the Programmatic Buying Unit (PBU) in GroupM. You will play a key role in insight team and work closely with other PBU functions as well as agencies, clients, publisher vendors to ensure we deliver data-based insights and recommendations to our clients.

 

Reporting of the role:
This role reports to the Manager, Insight & Analytics.

3 best things about the job:

1.     You would have the opportunity to be one of the pioneer in an emerging industry, which may change the entire digital ecosystem in China market.

2.     You would be highly evolved into various programmatic campaigns that are unavailable in anywhere else. You would be exposed to clients within different industries, and all kinds of programmatic campaigns. (OTV, RTB, PDB, PMP, Native, etc.).

3.     You could work with the biggest media agency in the world as well as the most experienced programmatic experts in the industry. 

Measures of success –

In three months:

·         Understand China digital industry and trends

·         Understand basic knowledge of digital media and programmatic buying process

·         Familiar with common digital measurement metrics and all media concepts, tools, and methodologies used in GroupM  

 

In six months:

·         Running regular report independently, includes daily communication with cross-function teams and media/vendor.

·         Optimize reporting process (e.g. automation) and provide inputs to optimize campaign performance

 

In 12 months:

·         In-depth knowledge towards programmatic buying business and digital measurement framework

·         Drive more report automation and continuously improve the reporting process.

·         Assist line manager to develop post-campaign analysis report.

 

Responsibilities of the role:

- Work closely with account and operation team to provide campaign reports with optimization recommendations and suggestions

-  Work with publisher vendors, 3rd party tracking/data companies and other stakeholders to ensure data accuracy and completeness and for troubleshooting and data support

- Develop post-campaign reports and deliver to agency and clients

- Act as an expert in campaign measurement and share cross-client learnings with wider groups  

 

What you will need:

·         At least 1 years’ working experience in media and digital.

·         Workable in Excel and PPT skills.

·         Good at numbers and attention to details; Able to learn things fast.

·         Previous experience working with agency and media is preferred.

·         Good time management skills and can handle multiple tasks.

 

About GroupM

GroupM is the leading global media investment management company serving as the parent to WPP media agencies including Mindshare, MEC, MediaCom, Maxus, and Essence, as well as the programmatic digital media platform, Xaxis, each global operations in their own right with leading market positions. GroupM’s primary purpose is to maximize performance of WPP’s media agencies by operating as leader and collaborator in trading, content creation, sports, digital, finance, proprietary tool development and other business-critical capabilities. GroupM’s focus is to deliver unrivaled marketplace advantage to its clients, stakeholders and people. Discover more about GroupM at www.groupm.com Follow @GroupMAPAC on Twitter Follow GroupM on LinkedIn - https://www.linkedin.com/company/group

 

About China 

China is now the second largest media market, and the world’s most vibrant digital market, growing at double the rate of the US. In 2013, China surpassed the US in e-commerce, and China leads the world in mobile with over 600m smartphone connections. The pace of change and the scale of China’s emerging consumer market are unparalleled in any other market. Global CEOs are looking to China to drive growth, and brands are rushing to keep pace.

If you want a future in media and communications, there is clearly no place more vibrant, challenging and exciting than China, where opportunities for you to innovate and grow are unparalleled.

GroupM APAC is committed to fostering a culture of diversity and inclusion. Our people are our strength so we respect and nurture their individual talent and potential.

 

 

关于群邑

群邑是一家全球媒介投资集团，每年管理着超过630亿美金的媒介投资，旗下拥有传立、竞立、蔚迈和Essence等媒介代理公司，以及结果导向的受众购买公司邑策。我们的愿景是持续打造能赋予广告更大价值和意义的媒介新气象。这个愿景驱动我们不断优化数据和技术、媒介投资和服务能力的多样化组合。群邑充分运用规模优势，不断创新，打造差异化优势，在全球不同市场为客户创造可持续的价值。更多内容，请关注群邑中国微信号：groupmchina

About GroupM
GroupM is the world’s leading media investment company responsible for more than $63B in annual media investment through agencies Mindshare, MediaCom, Wavemaker, Essence and m/SIX, as well as the outcomes-driven programmatic audience company, Xaxis. GroupM’s portfolio includes Data & Technology, Investment and Services, all united in vision to shape the next era of media where advertising works better for people. By leveraging all the benefits of scale, the company innovates, differentiates and generates sustained value for our clients wherever they do business.

Discover more about GroupM
Follow @GroupMWorldwide on Twitter
Follow GroupM on LinkedIn