Marketing Account Manager(Greater China)
友好市场策划咨询（上海）有限公司
- 公司规模：500-1000人
- 公司性质：外资(欧美)
- 公司行业：专业服务(咨询、人力资源、财会) 酒店/旅游
职位信息
- 发布日期：2013-01-09
- 工作地点：上海-徐汇区
- 招聘人数：1
- 工作经验：三年以上
- 学历要求：本科
- 语言要求：英语精通
- 职位类别：市场企划经理/主管
职位描述
Responsible to: Regional Director
Responsible for: Sales, Marketing, Hotel Liaison
Job Aims
Responsibilities:
1.Planning, Organising and Management:
Develops and maintains client Best Practice to ensure client account objectives are defined and to create marketing and servicing to existing client and ensure activities are being implemented.
·Conducts regular meetings with hotels ensuring a good working relationship; follow up on any relevant items and ensures effective communication between HMC and clients.
·Be the champion of our hotel clients - ensure hotel clients are well looked after and promised services are delivered.
·Maintain regular contact with client hotels on after-sales services and marketing opportunities - act as Key Contact for client hotels.
·Develop marketing communications plan and strategy for partner hotels for their membership base or the Clubhotel international database; define KPI measures of success and develop/identify processes and systems to measure and report KPI's to senior management on a monthly basis.
·Liaise and coordinate with Regional Director of Marketing, who manages all aspects of outbound promotional email campaigns
·Ensure that all communications are sent out on schedule with superior quality.
·Drive senior management-level support within partner hotels. Build relationship with program champions in the hotel.
2.Customer Relationships:
Establishes, enhances and maintains productive quality working relationships with key internal and external customers.
·Proactively work with client hotels on marketing activities, including email campaigns, to assist hotel clients in maximizing revenue opportunities.
·Conducts a minimum of two face to face calls with General Managers of existing client hotels per annum.
·Ensure different levels of HMC maintain strong relationship with the various key levels of personnel in our client hotels so that contract renewal is assured.
·Actively solicit referrals from existing hotel clients, effectively utilize our valuable client network to facilitate organic growth within our hotel portfolio.
Personal Competencies
These are the personal skills, qualities and attributes needed in order to carry out the role effectively.
Self Management
·Bachelor's degree or above; MBA an asset.
·Minimum 4 years management level work experience in the hotel industry, in the arena of loyalty programs, sales/marketing, guest relations.
·Experience formulating marketing plans and implementing/managing these plans to success.
·Sets high personal performance standards.
·Effective time management skills.
·Actively seeks opportunities to develop and learn from experience.
Communication and Leadership Skills
·Fluent in both English and Chinese
·Communicates openly and clearly both verbally and in writing.
·Pitches information at the appropriate level.
·Active listening skills
·Excellent people skills.
·Motivates and inspires others to perform.
Pro-Active Behaviour
·Self reliant, ability to work independently with minimal supervision and direction.
·Strategic thinker and planner, developing contingency plans where necessary.
·Has drive and determination to succeed.Team player.
Influencing Skill
·Expresses confidence in own ideas and networks with others.
·Gains commitment to action from a range of people.
公司介绍
HMC is the leading solution provider of first-rate loyalty membership programs for the hospitality and premium leisure related industries, headquartered in Newport Beach, California, with regional headquarters in Europe, Asia, Middle East and the Americas. HMC works with more than 1000 premier hotel and resort clients around the world to develop loyalty programs that generate long-term relationships with customers in local markets to produce incremental revenue. We are looking for the following positions to support our growing Asia Pacific operation.