南京 [切换城市] 南京招聘南京市场/营销招聘南京市场/营销/拓展经理招聘

China Marketing Leader 中国区市场部经理

安朗杰安防技术(中国)有限公司

  • 公司规模:150-500人
  • 公司性质:外资(欧美)
  • 公司行业:多元化业务集团公司

职位信息

  • 发布日期:2018-02-06
  • 工作地点:上海-长宁区
  • 工作经验:8-9年经验
  • 学历要求:本科
  • 语言要求:英语熟练
  • 职位月薪:4-5万/月
  • 职位类别:市场/营销/拓展经理  

职位描述


  

Report to:

  

Vice President of China

  

  

Job Responsibilities:

  

  • Develop overall China marketing strategy to support China growth strategies in 2 markets: Residential E-lock and Project based business

  • Focus on increasing marketing ROI using quantitative measures and tools

  • Build branding strategies and execute with effective marketing activities internally and externally, to improve branding awareness, industrial influence and public relationship

  • Branding tools development and management

  • Leverage digital marketing to create demands from the customers; building a demand creation pipeline covering key stakeholders for both commercial and residential markets.

  • Lead marketing promotion proposal and execution. Manage and optimize marketing promotion channel.

  • Build connection and promotion through local association and media

  • Online media management such as website, Weibo, Wechat etc.

  • Enable sales team with effective marketing materials

  • Trademark protection

  • Working in a collaborative environment globally and across countries in APAC sharing tools, platforms and best practices. Participate Corp marketing projects once assigned

                      



  

Job Requirements:

  

  • Bachelor or Master degree in Marketing or Business Administration related

  • At least 5 years working experiences in marketing and branding management

  • Demonstrated experience with digital marketing tools for consumer products

  • Prefer mixed background of both industrial marketing and FMCG

  • Marketing knowledge of electronic consuming goods is a plus

  • Strong marketing sense and good analysis skill

  • Good communication and presentation skills in both Chinese and English

  • Good team work, self-driven and hands-on

                


职能类别: 市场/营销/拓展经理

公司介绍

About Allegion
Allegion (NYSE: ALLE) is a global pioneer in safety and security, with leading brands like CISA, Interflex, LCN, Schlage and Von
Duprin . Focusing on security around the door and adjacent areas, Allegion produces a range of solutions for homes, businesses,
schools and other institutions. Allegion is a $2 billion company, with products sold in almost 130 countries.


关于安朗杰
安朗杰(纽交所代码:ALLE)引领全球安防,拥有以下战略品牌: CISA, Interflex, LCN, Schlage和 Von Duprin 。安朗杰关注门
控相关的安全防护,致力于为家庭居所、商业楼宇、学校及其它公共场所提供整体解决方案。安朗杰年销售收入达20亿美元,产品远销
130多个国家和地区。
更多详情浏览安朗杰中国官方网站。

联系方式

  • Email:xiaoli.wang@allegion.com
  • 公司地址:遵义路100号南丰城A楼2207-13单元