Search Marketing Analyst
英域成语言培训（上海）有限公司（EF 英孚教育）
- 公司规模：5000-10000人
- 公司性质：外资(欧美)
- 公司行业：教育/培训/院校
职位信息
- 发布日期：2017-12-05
- 工作地点：上海-静安区
- 工作经验：无工作经验
- 学历要求：本科
- 语言要求：英语精通
- 职位月薪：6-8千/月
- 职位类别：SEO搜索引擎优化 网站营运专员
职位描述
职位描述：
You will:
1. Plan, manage bids, and optimize Pay Per Click (PPC) campaigns on top search engines and portals, such as Baidu.
2. Manage campaigns based on budgets and target goals from responsible products.
3. Build and expand on product-relevant keyword lists for responsible products.
4. Develop and test effective keyword ad creative.
5. Oversee reporting, analysis, and optimization of all PPC campaigns on an ongoing basis.
6. Communicate regularly with product marketing teams and markets regarding timeline, budget, and deliverables.
7. Continually monitor the paid search landscape.
8. Coordinate landing page development with Web Developer and Product Marketing teams.
You have/are:
1. Graduation from an accredited four-year university with a business or technical degree or equivalent and strong academic credentials, a plus.
2. Advanced analytical (quantitative), and organizational skills.
3. Ability to work effectively in a cross-functional team environment.
4. Ability to manage and prioritize multiple projects and tasks simultaneously.
5. In-depth understand of the search engine marketing industry preferred.
6. Advanced Excel skill strongly preferred.
7. Strong verbal and written communication skills.
8. Understanding of statistics a plus.
9. Good copy writing skills in Chinese a plus;
10. Fluency in English a definite advantage;
You will:
1. Plan, manage bids, and optimize Pay Per Click (PPC) campaigns on top search engines and portals, such as Baidu.
2. Manage campaigns based on budgets and target goals from responsible products.
3. Build and expand on product-relevant keyword lists for responsible products.
4. Develop and test effective keyword ad creative.
5. Oversee reporting, analysis, and optimization of all PPC campaigns on an ongoing basis.
6. Communicate regularly with product marketing teams and markets regarding timeline, budget, and deliverables.
7. Continually monitor the paid search landscape.
8. Coordinate landing page development with Web Developer and Product Marketing teams.
You have/are:
1. Graduation from an accredited four-year university with a business or technical degree or equivalent and strong academic credentials, a plus.
2. Advanced analytical (quantitative), and organizational skills.
3. Ability to work effectively in a cross-functional team environment.
4. Ability to manage and prioritize multiple projects and tasks simultaneously.
5. In-depth understand of the search engine marketing industry preferred.
6. Advanced Excel skill strongly preferred.
7. Strong verbal and written communication skills.
8. Understanding of statistics a plus.
9. Good copy writing skills in Chinese a plus;
10. Fluency in English a definite advantage;
职能类别： SEO搜索引擎优化 网站营运专员
公司介绍
关于英孚教育
英孚教育成立于1965年，是一家全球教育培训公司，以“教育，让世界无界”为企业使命。英孚在全球各地有诸多学校和办事处，并拥有优质在线英语学习基地Englishlive。英孚主要致力于语言培训、出国留学游学、学位课程和文化交流等项目。英孚还发布了全球英语熟练度报告,该报告打破了地域限制，在全球范围内测试了不同国家成人的英语能力。
About EF Education First
Established in 1965 with a mission to open the world through education, EF Education First (EF) is an international education company which focuses on language, academics, and cultural experience. EF has hundreds of schools and offices worldwide and online English learning platform English Live . With long term commitment in China, EF has been selected as the official supplier of language training services for Beijing 2008 Olympics. Since 1988, EF has provided service to Olympic Games for six times, including the PyeongChang 2018 Winter Olympics and the upcoming Tokyo 2020 Olympics. Each year, EF publishes the English Proficiency Index measuring the English ability of adults in countries across the world.
英孚教育成立于1965年，是一家全球教育培训公司，以“教育，让世界无界”为企业使命。英孚在全球各地有诸多学校和办事处，并拥有优质在线英语学习基地Englishlive。英孚主要致力于语言培训、出国留学游学、学位课程和文化交流等项目。英孚还发布了全球英语熟练度报告,该报告打破了地域限制，在全球范围内测试了不同国家成人的英语能力。
About EF Education First
Established in 1965 with a mission to open the world through education, EF Education First (EF) is an international education company which focuses on language, academics, and cultural experience. EF has hundreds of schools and offices worldwide and online English learning platform English Live . With long term commitment in China, EF has been selected as the official supplier of language training services for Beijing 2008 Olympics. Since 1988, EF has provided service to Olympic Games for six times, including the PyeongChang 2018 Winter Olympics and the upcoming Tokyo 2020 Olympics. Each year, EF publishes the English Proficiency Index measuring the English ability of adults in countries across the world.
联系方式
- Email：payroll.china@EF.com
- 公司地址：地址：span英孚教育成人英语培训中心