南京 [切换城市] 南京招聘南京公关/媒介招聘南京媒介主管招聘

Supervisor, Digital and Data

GroupM群邑(上海)广告有限公司

  • 公司规模:1000-5000人
  • 公司性质:外资(非欧美)
  • 公司行业:广告

职位信息

  • 发布日期:2017-10-22
  • 工作地点:上海
  • 工作经验:无工作经验
  • 职位月薪:0.7-1.2万/月
  • 职位类别:媒介主管  

职位描述

职位描述:
Overview of job
With the focus of attention on transparency, accountability and Brand Safety, you will be responsible for applying global tracking and BAV standards in China and ensuring consistent internal and external communication around the subject.

Reporting of the role
This role reports to the head of digital and data.
3 best things about the job:
1. Be involved in an innovative project of the industry concerning Brand Safety issue.
2. Working within a proven, fast growing team serving the biggest multinational brands in the world.
3. Being part of the big data revolution which utilises data to inform business decisions.
Measures of success
In three months:
? Developed deep understanding of Mindshare and our client, especially the digital campaign processes of our client
? Familiarized yourself with the key issues surrounding BAV (Brand Safety, Anti-Fraud and Viewability)
? Familiarized yourself with company processes and workflows and policy
In six months:
? Managed the implementation of campaign verification tracking
? Deeply understood the methodology of major tracking vendor and learned to read the implications from tacking results
? Be familiar with the tracking system operation
In 12 months:
? Managed to finish the routine tracking report
? Exported the data and reporting according to the requirement from client, publisher and internal team
? Well knew how to evaluate the performance of the publishers and carry out the guidelines

Responsibilities of the role:
? Being the bridge between client, publishers, and tracking vendors by independently providing the report and solving the problems
? Monitor campaign tagging status and supervise publishers’ implementation on traffic optimization
? Inner communicate with planners based on aligned budget optimization guideline
? Involve in compensation negotiations
What you will need:
? 1-2 years’ experience in advertising or digital marketing (experience in digital tracking is preferred)
? Proactive, Strong sense of responsibility and detail oriented
? Open-minded, self-motivated and fast learner
? Good communication and coordination skill
? Working in a smart and efficient way with good time management skill
? Good knowledge of common Microsoft Office applications
? Good command of English

About Mindshare
Mindshare, the global media agency network, and part of WPP, the largest marketing communications network in the world, has more than 7,000 employees, in 116 offices across 86 countries. Mindshare APAC has won over 300 awards in 2014/2015 and was the most awarded agency at the 2015 Campaign Asia Awards Festival. Mindshare was also recognised as the SMARTIES? APAC ‘Agency Network of the Year 2015’ for the third consecutive year. Mindshare is also home to The 2015 Festival of Media Asia Pacific Rising Star – Jason Maggs.
To learn more about Mindshare and our philosophy of Original Thinking, visit us at www.mindshareworld.com
About China

China is now the second largest media market, and the world’s most vibrant digital market, growing at double the rate of the US. In 2013, China surpassed the US in e-commerce, and China leads the world in mobile with over 600m smartphone connections. The pace of change and the scale of China’s emerging consumer market are unparalleled in any other market. Global CEOs are looking to China to drive growth, and brands are rushing to keep pace.
If you want a future in media and communications, there is clearly no place more vibrant, challenging and exciting than China, where opportunities for you to innovate and grow are unparalleled.
GroupM APAC is committed to fostering a culture of diversity and inclusion. Our people are our strength so we respect and nurture their individual talent and potential.

职能类别: 媒介主管

公司介绍

关于群邑

群邑是一家全球媒介投资集团,每年管理着超过630亿美金的媒介投资,旗下拥有传立、竞立、蔚迈和Essence等媒介代理公司,以及结果导向的受众购买公司邑策。我们的愿景是持续打造能赋予广告更大价值和意义的媒介新气象。这个愿景驱动我们不断优化数据和技术、媒介投资和服务能力的多样化组合。群邑充分运用规模优势,不断创新,打造差异化优势,在全球不同市场为客户创造可持续的价值。更多内容,请关注群邑中国微信号:groupmchina

About GroupM
GroupM is the world’s leading media investment company responsible for more than $63B in annual media investment through agencies Mindshare, MediaCom, Wavemaker, Essence and m/SIX, as well as the outcomes-driven programmatic audience company, Xaxis. GroupM’s portfolio includes Data & Technology, Investment and Services, all united in vision to shape the next era of media where advertising works better for people. By leveraging all the benefits of scale, the company innovates, differentiates and generates sustained value for our clients wherever they do business.

Discover more about GroupM
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联系方式

  • Email:katewan.wang@groupm.com
  • 公司地址:恒丰路399号达邦协作广场17-23层