PR Executive, China
ToryBurch 汤丽柏琦（上海）商贸有限公司
- 公司规模：150-500人
- 公司性质：外资（欧美）
- 公司行业：服装/纺织/皮革
职位信息
- 发布日期：2017-05-23
- 工作地点：上海-静安区
- 招聘人数：1人
- 工作经验：3-4年经验
- 学历要求：本科
- 语言要求：英语 熟练
- 职位月薪：1-1.5万/月
- 职位类别：公关/媒介助理 奢侈品业务
职位描述
职位描述：
JOB SUMMARY
The PR Executive is responsible for assisting in the development and implementation of PR strategies in the China Region.
RESPONSIBILITIES
? Assists China PR Team in executing seasonal PR initiatives, events, and press days; manage the logistics of PR events or related activities
? Coordinates and liaises with external media, PR agencies and vendors to maintain close relationships with editors, bloggers, celebrities, fashion influencers and other relevant partners
? Manages targeted key celebrities for celebrity dressing including the ordering, receiving and shipping of merchandise to celebrity
? Assists in managing sample set, circulation/lending of PR samples to press for product shootings within the China region.
? Collaborate with team on seasonal strategy plan involving the selection of editorial, key items, shop openings, special projects and targeted celebrities.
? Works closely with local functional teams, Regional and U.S. PR teams to ensure integration and support for PR initiatives; ensures alignment with the global brand strategic direction
? Support new stores opening in China
? Creates and maintains weekly and monthly reports; participated in annual budgeting
? Participates in administrative support and ad-hoc projects as assigned
EDUCATION, PRIOR EXPERIENCE AND SKILLS NEEDED
? Degree holder in PR & Communications, Business Administration or related disciplines
? Minimum 3 years’ relevant experience from Fashion, Retail, Cosmetic, Advertising Agency or FMCG sectors in China
? Strong communication and interpersonal skills; ambitious, energetic and a good team player
? A dynamic person who is able to work with all kinds of business partners
? Excellent command of English and Putonghua
? Proficiency in MS Office Applications
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JOB SUMMARY
The PR Executive is responsible for assisting in the development and implementation of PR strategies in the China Region.
RESPONSIBILITIES
? Assists China PR Team in executing seasonal PR initiatives, events, and press days; manage the logistics of PR events or related activities
? Coordinates and liaises with external media, PR agencies and vendors to maintain close relationships with editors, bloggers, celebrities, fashion influencers and other relevant partners
? Manages targeted key celebrities for celebrity dressing including the ordering, receiving and shipping of merchandise to celebrity
? Assists in managing sample set, circulation/lending of PR samples to press for product shootings within the China region.
? Collaborate with team on seasonal strategy plan involving the selection of editorial, key items, shop openings, special projects and targeted celebrities.
? Works closely with local functional teams, Regional and U.S. PR teams to ensure integration and support for PR initiatives; ensures alignment with the global brand strategic direction
? Support new stores opening in China
? Creates and maintains weekly and monthly reports; participated in annual budgeting
? Participates in administrative support and ad-hoc projects as assigned
EDUCATION, PRIOR EXPERIENCE AND SKILLS NEEDED
? Degree holder in PR & Communications, Business Administration or related disciplines
? Minimum 3 years’ relevant experience from Fashion, Retail, Cosmetic, Advertising Agency or FMCG sectors in China
? Strong communication and interpersonal skills; ambitious, energetic and a good team player
? A dynamic person who is able to work with all kinds of business partners
? Excellent command of English and Putonghua
? Proficiency in MS Office Applications
职能类别： 公关/媒介助理 奢侈品业务
关键字： PR Executive
公司介绍
Tory Burch 是一个美国生活时尚品牌，旨在启发并鼓舞世界各地的***以卓越品格、自信态度和美丽姿采活出斑斓人生。本系列以经典精神碰撞摩登格调，体现了创始人 Tory Burch 的个人风格，贯穿了鞋履、时装、手袋和生活用品等多个品类。
2004 年 2 月，公司在曼哈顿市中心开设了一家精品店。如今我们已发展成为一个全球品牌，业务覆盖 50 多个国家，并通过 Tory Burch Foundation 持续提升***权益和企业家精神。
树立品牌诚信、打造精美产品和完成社会使命是我们作为一家公司以及我们迄今为止实现成功发展所不可或缺的东西。当然，同样重要的还有我们无与伦比的优秀团队和独一无二的企业文化。我们相信在企业不断发展壮大的过程中，每一名雇员都发挥着至关重要的作用。
2004 年 2 月，公司在曼哈顿市中心开设了一家精品店。如今我们已发展成为一个全球品牌，业务覆盖 50 多个国家，并通过 Tory Burch Foundation 持续提升***权益和企业家精神。
树立品牌诚信、打造精美产品和完成社会使命是我们作为一家公司以及我们迄今为止实现成功发展所不可或缺的东西。当然，同样重要的还有我们无与伦比的优秀团队和独一无二的企业文化。我们相信在企业不断发展壮大的过程中，每一名雇员都发挥着至关重要的作用。
联系方式
- Email：CNRetailJobs@toryburch.com
- 公司地址：地址：span西单老佛爷