Account Coordinator, Bobbi Brown/Jo Malone London
雅诗兰黛(上海)商贸有限公司
- 公司规模:5000-10000人
- 公司行业:快速消费品(食品、饮料、化妆品)
职位信息
- 发布日期:2017-02-09
- 工作地点:上海-静安区
- 招聘人数:1人
- 工作经验:3-4年经验
- 学历要求:本科
- 语言要求:普通话 精通 英语 精通
- 职位月薪:0.8-1万/月
- 职位类别:销售主管
职位描述
职位描述:
PRIMARY FUNCTION
Achieve counter sales goals and business objectives through:
? Motivate Bobbi Brown Makeup Artists, Jo Malone London Stylists (Sales Personnel) to maximize the Brand’s retail sales
? Efficient management of daily counter operations working with retailer’s operations team
? Good management of inventory
? Development, Coaching and supervision of Sales personnel, partnering with BB Field Trainers, JML Education Ambassadors
? Marketing set up details and point of sales execution for product launch and promotions
? Implement, execute and monitor incentive program for promotions working with Marketing team & ASM GC
RESPONSIBILITIES
1. Sales
? Work closely with Area Sales Manager (ASM) on setting and achieving sales targets
? Lead and motivate sales personnel at the counter to increase retail sales
? Review & submit sales performance of counters on a bi-monthly basis
? Review new product sales performance of key doors
? Monitor & report competitor movements (sales, promotions activities, incentive schemes and counter changes)
? Follow up on current business/trends/environments with sales personnel & report to ASM
2. Inventory Management
? Analyze retail sell-thru versus current inventory to understand inventory level
? Monitor shipments and backorders to ensure inventory is sufficient at counters
? Ensure newness is available on counter and manage discontinued products
? Assess inventory situation during store visits and provide ASM with feedback on product mix and assortment
3. Marketing
? Assist ASM to showcase and promote new marketing launches to Retailers during marketing presentations & also to share these marketing launches, new/ existing product updates information to Sales personnel
? Plan and work with Marketing team on print materials for advertising in publications to increase new product launch/brand awareness
? Monitor and provide feedback on marketing opportunities for new, existing and competitors’ products
4. Promotion coordination
? Work with ASM on individual Retailer’s promotions’ proposals and ensure that:
? Promotion targets/ Brand ranking target set & ensure promotion scheme is set at optimal level to attract and increase customer purchase
? Develop Incentive program to motivate sales personnel to participate and aim to achieve targets of the brand
? Work with Visual Merchandising (VM) team to create and establish apt communication tools for promotion/in-store programs drawings for retailer’s approval
? Work with sales personnel/contractors/VM to execute promotion setup timely and effectively
? Evaluate promotion sales and incentive program results with ASM
5. Counter Maintenance
? Ensure overall counter image/aesthetic adhere to each BB/JML brand philosophy/ guidelines and that all counters are updated with:
? Testers & Locators: for matching with current VM guideline in timely fashion
? Communication Tools: for effective communications to allow consumers to understand in-store highlights by working closely with VM and Marketing team
? Highlights: To highlight new launches, key/focus products on regular basis by working with VM team
? Trans: Monitor expiration of visuals and replace expired ones with appropriate new trans visuals, as well as ensuring every counter have consistent trans messages communicated
? Uphold Planograms: Review and analyze the product assortment of individual counters and adapt the brand guidelines on counter planograms
6. New Counter / Refurbishment
? Assist ASM in follow up of new counter/ refurbishment drawings and ensuring that all merchandising requirements are ordered and available on the scheduled day of counter installation/refurbishment
? Work with VM team on the counters’ planograms and merchandising displays
? Coordinate with appointed contractor on installation schedule and receipt of necessary counter displays and visuals
? Execute the installation and work on the stock merchandising and displays of new counter/Refurbishment with the field staff
7. Supervision, Coaching and Team Management of BB, JML sales personnel
? Assist and work with ASM in recruitment of sales personnel, review of commission and increment packages for sales personnel
? Partnering Field Sales Team (BB/JML) to ensure Sales personnel upheld grooming standards of the respective brands
? Plan and ensure that new sales personnel are assimilated into the respective brands (BB/JML) by conducting/providing them with concise brand introduction and training of basic product knowledge to enable them to perform their job until formal training is arranged by the Education Manager
? Evaluate the performance of sales personnel and work closely with Education manager to enhance product knowledge and sales technique to improve performance
8. Administration
? Ordering of no charge orders e.g. Testers/ VM collaterals
? Completing products listing forms/templates
? Computation/Consolidation of Sales Incentives etc. (if any) based on incentive or target set.
? Uniform order/ Birthday Gift order if any / Free Goods Allowance Ordering if any (to check HR policy)
- To assist order, verify and update Free Goods Allowance Forms for each BAs in individual country and arrange for distribution upon receipt
- Manage any uniform change/ promotion highlights for sales personnel
- Monitor field staffs’ Birthday and ensure birthday gift arrives timely
? Conference Administration
- Manage travel, rooming details and itinerary for sales personnel
REQUIREMENTS
? A general Degree with a minimum of 2 years’ relevant experience or Diploma in Business Administration with a minimum of 3 years’ working experience, preferably in the travel retail industry
? Native speaker
? Well groomed
? Good understanding of English and can converse confidently
? Good organization and communication skills
? Good presentation skills
? Proficient in MS Office, Excel and PowerPoint
? Ability to multi-task
? Willingness to travel; 50% travel
? Proven sales track record
? Passion for luxury brands
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PRIMARY FUNCTION
Achieve counter sales goals and business objectives through:
? Motivate Bobbi Brown Makeup Artists, Jo Malone London Stylists (Sales Personnel) to maximize the Brand’s retail sales
? Efficient management of daily counter operations working with retailer’s operations team
? Good management of inventory
? Development, Coaching and supervision of Sales personnel, partnering with BB Field Trainers, JML Education Ambassadors
? Marketing set up details and point of sales execution for product launch and promotions
? Implement, execute and monitor incentive program for promotions working with Marketing team & ASM GC
RESPONSIBILITIES
1. Sales
? Work closely with Area Sales Manager (ASM) on setting and achieving sales targets
? Lead and motivate sales personnel at the counter to increase retail sales
? Review & submit sales performance of counters on a bi-monthly basis
? Review new product sales performance of key doors
? Monitor & report competitor movements (sales, promotions activities, incentive schemes and counter changes)
? Follow up on current business/trends/environments with sales personnel & report to ASM
2. Inventory Management
? Analyze retail sell-thru versus current inventory to understand inventory level
? Monitor shipments and backorders to ensure inventory is sufficient at counters
? Ensure newness is available on counter and manage discontinued products
? Assess inventory situation during store visits and provide ASM with feedback on product mix and assortment
3. Marketing
? Assist ASM to showcase and promote new marketing launches to Retailers during marketing presentations & also to share these marketing launches, new/ existing product updates information to Sales personnel
? Plan and work with Marketing team on print materials for advertising in publications to increase new product launch/brand awareness
? Monitor and provide feedback on marketing opportunities for new, existing and competitors’ products
4. Promotion coordination
? Work with ASM on individual Retailer’s promotions’ proposals and ensure that:
? Promotion targets/ Brand ranking target set & ensure promotion scheme is set at optimal level to attract and increase customer purchase
? Develop Incentive program to motivate sales personnel to participate and aim to achieve targets of the brand
? Work with Visual Merchandising (VM) team to create and establish apt communication tools for promotion/in-store programs drawings for retailer’s approval
? Work with sales personnel/contractors/VM to execute promotion setup timely and effectively
? Evaluate promotion sales and incentive program results with ASM
5. Counter Maintenance
? Ensure overall counter image/aesthetic adhere to each BB/JML brand philosophy/ guidelines and that all counters are updated with:
? Testers & Locators: for matching with current VM guideline in timely fashion
? Communication Tools: for effective communications to allow consumers to understand in-store highlights by working closely with VM and Marketing team
? Highlights: To highlight new launches, key/focus products on regular basis by working with VM team
? Trans: Monitor expiration of visuals and replace expired ones with appropriate new trans visuals, as well as ensuring every counter have consistent trans messages communicated
? Uphold Planograms: Review and analyze the product assortment of individual counters and adapt the brand guidelines on counter planograms
6. New Counter / Refurbishment
? Assist ASM in follow up of new counter/ refurbishment drawings and ensuring that all merchandising requirements are ordered and available on the scheduled day of counter installation/refurbishment
? Work with VM team on the counters’ planograms and merchandising displays
? Coordinate with appointed contractor on installation schedule and receipt of necessary counter displays and visuals
? Execute the installation and work on the stock merchandising and displays of new counter/Refurbishment with the field staff
7. Supervision, Coaching and Team Management of BB, JML sales personnel
? Assist and work with ASM in recruitment of sales personnel, review of commission and increment packages for sales personnel
? Partnering Field Sales Team (BB/JML) to ensure Sales personnel upheld grooming standards of the respective brands
? Plan and ensure that new sales personnel are assimilated into the respective brands (BB/JML) by conducting/providing them with concise brand introduction and training of basic product knowledge to enable them to perform their job until formal training is arranged by the Education Manager
? Evaluate the performance of sales personnel and work closely with Education manager to enhance product knowledge and sales technique to improve performance
8. Administration
? Ordering of no charge orders e.g. Testers/ VM collaterals
? Completing products listing forms/templates
? Computation/Consolidation of Sales Incentives etc. (if any) based on incentive or target set.
? Uniform order/ Birthday Gift order if any / Free Goods Allowance Ordering if any (to check HR policy)
- To assist order, verify and update Free Goods Allowance Forms for each BAs in individual country and arrange for distribution upon receipt
- Manage any uniform change/ promotion highlights for sales personnel
- Monitor field staffs’ Birthday and ensure birthday gift arrives timely
? Conference Administration
- Manage travel, rooming details and itinerary for sales personnel
REQUIREMENTS
? A general Degree with a minimum of 2 years’ relevant experience or Diploma in Business Administration with a minimum of 3 years’ working experience, preferably in the travel retail industry
? Native speaker
? Well groomed
? Good understanding of English and can converse confidently
? Good organization and communication skills
? Good presentation skills
? Proficient in MS Office, Excel and PowerPoint
? Ability to multi-task
? Willingness to travel; 50% travel
? Proven sales track record
? Passion for luxury brands
职能类别: 销售主管
公司介绍
雅诗兰黛集团由雅诗兰黛和约瑟夫兰黛创始于1946年。如今,雅诗兰黛集团傲居世界化妆品行业领先地位,生产和营销高品质的护肤、彩妆、香水和护发产品。集团旗下拥有超过25个知名品牌,产品行销全球150多个国家和地区。
2002年,正式成立在中国的全资子公司,一直致力于为中国消费者提供***品质的产品和服务。集团经营着Estée Lauder雅诗兰黛、Clinique倩碧、Origins 悦木之源、La Mer 海蓝之谜、M.A.C魅可、Bobbi Brown芭比波朗、Tom Ford Beauty汤姆福特美妆等高端护肤彩妆品牌,以及Jo Malone London祖玛珑、Ermenegildo Zegna杰尼亚、DKNY等香水品牌。
在关注销售业绩的同时,雅诗兰黛集团始终致力于集团内人才的发展及培养,同时关注于多项公益事业。集团以家庭文化为本,关心关注每位员工。
欢迎加入“雅诗兰黛公司”大家庭!
2002年,正式成立在中国的全资子公司,一直致力于为中国消费者提供***品质的产品和服务。集团经营着Estée Lauder雅诗兰黛、Clinique倩碧、Origins 悦木之源、La Mer 海蓝之谜、M.A.C魅可、Bobbi Brown芭比波朗、Tom Ford Beauty汤姆福特美妆等高端护肤彩妆品牌,以及Jo Malone London祖玛珑、Ermenegildo Zegna杰尼亚、DKNY等香水品牌。
在关注销售业绩的同时,雅诗兰黛集团始终致力于集团内人才的发展及培养,同时关注于多项公益事业。集团以家庭文化为本,关心关注每位员工。
欢迎加入“雅诗兰黛公司”大家庭!
联系方式
- Email:jeanne.wang@cn.manpowergroup.com
- 公司地址:天津
- 电话:18630020184