Associate Media Planning Director
GroupM群邑（上海）广告有限公司
- 公司规模：1000-5000人
- 公司性质：外资(非欧美)
- 公司行业：广告
职位信息
- 发布日期：2016-11-30
- 工作地点：上海
- 招聘人数：1人
- 工作经验：8-9年经验
- 学历要求：本科
- 语言要求：英语 熟练
- 职位月薪：20000-24999/月
- 职位类别：媒介经理
职位描述
职位描述：
Associate Media Planning Director– Maxus, China
Overview of job
Join GroupM China's most awarded agency-Maxus! We are seeking an experienced Associate Media Planning Director success in delivering media strategies and business solutions on one of Maxus’s biggest and digitally forward accounts. This is a senior role requiring 7+ years of relevant experience.
Reporting of the role
This role reports to the Digital Business Director, Maxus Shanghai.
3 best things about the job:
1. You will be working in a unique “integrated” agency with digital, media and creative specialists all under one roof.
2. Young and like-minded colleagues at the work place.
3. Working within a proven, fast growing team of over 180 marketing & advertising specialists servicing some of the biggest brands in the region.
Measures of success –
In three months:
? Developed a strong understanding of the clients business and structures.
? Begun to influence the plans and approaches for the coming year.
In six months:
? Been able to identify areas of improvement to deliver better service and work to the client from across the agency.
? Trained and mentored executives in your team
? Been a true leader of your team and gain their trust and respect.
In 12 months:
? Managed all annual review/planning proposal for this client, coordinating the full agency resource to deliver.
? Been managing the team on an independent basis.
Responsibilities of the role:
? Lead the digital relationship with the client from a planning and implementation perspective
? Develop, plan and present the long term digital vision for the client
? Campaign strategy & planning, and integration with the wider comms
? Oversee & benchmark buying performance
? Oversee the delivery of team’s day to day tasks
? Assist in training & up-skilling of client account teams
? Deployment of measurement frameworks across clients
? Management, extraction & interpretation of clients’ digital performance data
? Delivery of beyond-the-banner high value services, including: digital workshops; content solutions; performance marketing; social & mobile projects; competitor intelligence services
What you will need:
? 7+ years of media planning experience, with strategic planning experience.
? Familiar with the key digital media owners or vendors in China
? With the ability to see growth potential within existing accounts such as targeting emerging media trends and tactics to create innovative media programs for the client.
? An independent, self-driven individual with highly responsible nature.
? Ability to work in a matrix organization, managing complexity and challenges.
? Used to lead a team with 3+ staffs.
? Energetic, think differently, clear about career objective.
? Of course, you'll need to be fluent in Mandarin and speak some English.
About Maxus
Maxus builds innovative plans that result in consumer actions for our client’s brands through our passion, agility, collaboration & entrepreneurial culture. It’s our consumer centric focus, innovation in channel application and market leading leverage that helps to differentiate us in any of the markets that we operate in around the globe. We bring all of this to life through our talented people, our unique ways of working, our tools and data pipes that fuel truths, ideas and recommendations based on achieving business not media objectives. We love what we do, we do what love and we hope you will to. To find out more, please visit us at http://maxusglobal.com.
About China
China is now the second largest media market, and the world’s most vibrant digital market, growing at double the rate of the US. In 2013, China surpassed the US in e-commerce, and China leads the world in mobile with over 600m smartphone connections. The pace of change and the scale of China’s emerging consumer market are unparalleled in any other market. Global CEOs are looking to China to drive growth, and brands are rushing to keep pace.
If you want a future in media and communications, there is clearly no place more vibrant, challenging and exciting than China, where opportunities for you to innovate and grow are unparalleled.
GroupM APAC is committed to fostering a culture of diversity and inclusion. Our people are our strength so we respect and nurture their individual talent and potential.
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Associate Media Planning Director– Maxus, China
Overview of job
Join GroupM China's most awarded agency-Maxus! We are seeking an experienced Associate Media Planning Director success in delivering media strategies and business solutions on one of Maxus’s biggest and digitally forward accounts. This is a senior role requiring 7+ years of relevant experience.
Reporting of the role
This role reports to the Digital Business Director, Maxus Shanghai.
3 best things about the job:
1. You will be working in a unique “integrated” agency with digital, media and creative specialists all under one roof.
2. Young and like-minded colleagues at the work place.
3. Working within a proven, fast growing team of over 180 marketing & advertising specialists servicing some of the biggest brands in the region.
Measures of success –
In three months:
? Developed a strong understanding of the clients business and structures.
? Begun to influence the plans and approaches for the coming year.
In six months:
? Been able to identify areas of improvement to deliver better service and work to the client from across the agency.
? Trained and mentored executives in your team
? Been a true leader of your team and gain their trust and respect.
In 12 months:
? Managed all annual review/planning proposal for this client, coordinating the full agency resource to deliver.
? Been managing the team on an independent basis.
Responsibilities of the role:
? Lead the digital relationship with the client from a planning and implementation perspective
? Develop, plan and present the long term digital vision for the client
? Campaign strategy & planning, and integration with the wider comms
? Oversee & benchmark buying performance
? Oversee the delivery of team’s day to day tasks
? Assist in training & up-skilling of client account teams
? Deployment of measurement frameworks across clients
? Management, extraction & interpretation of clients’ digital performance data
? Delivery of beyond-the-banner high value services, including: digital workshops; content solutions; performance marketing; social & mobile projects; competitor intelligence services
What you will need:
? 7+ years of media planning experience, with strategic planning experience.
? Familiar with the key digital media owners or vendors in China
? With the ability to see growth potential within existing accounts such as targeting emerging media trends and tactics to create innovative media programs for the client.
? An independent, self-driven individual with highly responsible nature.
? Ability to work in a matrix organization, managing complexity and challenges.
? Used to lead a team with 3+ staffs.
? Energetic, think differently, clear about career objective.
? Of course, you'll need to be fluent in Mandarin and speak some English.
About Maxus
Maxus builds innovative plans that result in consumer actions for our client’s brands through our passion, agility, collaboration & entrepreneurial culture. It’s our consumer centric focus, innovation in channel application and market leading leverage that helps to differentiate us in any of the markets that we operate in around the globe. We bring all of this to life through our talented people, our unique ways of working, our tools and data pipes that fuel truths, ideas and recommendations based on achieving business not media objectives. We love what we do, we do what love and we hope you will to. To find out more, please visit us at http://maxusglobal.com.
About China
China is now the second largest media market, and the world’s most vibrant digital market, growing at double the rate of the US. In 2013, China surpassed the US in e-commerce, and China leads the world in mobile with over 600m smartphone connections. The pace of change and the scale of China’s emerging consumer market are unparalleled in any other market. Global CEOs are looking to China to drive growth, and brands are rushing to keep pace.
If you want a future in media and communications, there is clearly no place more vibrant, challenging and exciting than China, where opportunities for you to innovate and grow are unparalleled.
GroupM APAC is committed to fostering a culture of diversity and inclusion. Our people are our strength so we respect and nurture their individual talent and potential.
职能类别： 媒介经理
公司介绍
关于群邑
群邑是一家全球媒介投资集团，每年管理着超过630亿美金的媒介投资，旗下拥有传立、竞立、蔚迈和Essence等媒介代理公司，以及结果导向的受众购买公司邑策。我们的愿景是持续打造能赋予广告更大价值和意义的媒介新气象。这个愿景驱动我们不断优化数据和技术、媒介投资和服务能力的多样化组合。群邑充分运用规模优势，不断创新，打造差异化优势，在全球不同市场为客户创造可持续的价值。更多内容，请关注群邑中国微信号：groupmchina
About GroupM
GroupM is the world’s leading media investment company responsible for more than $63B in annual media investment through agencies Mindshare, MediaCom, Wavemaker, Essence and m/SIX, as well as the outcomes-driven programmatic audience company, Xaxis. GroupM’s portfolio includes Data & Technology, Investment and Services, all united in vision to shape the next era of media where advertising works better for people. By leveraging all the benefits of scale, the company innovates, differentiates and generates sustained value for our clients wherever they do business.
Discover more about GroupM
Follow @GroupMWorldwide on Twitter
Follow GroupM on LinkedIn
群邑是一家全球媒介投资集团，每年管理着超过630亿美金的媒介投资，旗下拥有传立、竞立、蔚迈和Essence等媒介代理公司，以及结果导向的受众购买公司邑策。我们的愿景是持续打造能赋予广告更大价值和意义的媒介新气象。这个愿景驱动我们不断优化数据和技术、媒介投资和服务能力的多样化组合。群邑充分运用规模优势，不断创新，打造差异化优势，在全球不同市场为客户创造可持续的价值。更多内容，请关注群邑中国微信号：groupmchina
About GroupM
GroupM is the world’s leading media investment company responsible for more than $63B in annual media investment through agencies Mindshare, MediaCom, Wavemaker, Essence and m/SIX, as well as the outcomes-driven programmatic audience company, Xaxis. GroupM’s portfolio includes Data & Technology, Investment and Services, all united in vision to shape the next era of media where advertising works better for people. By leveraging all the benefits of scale, the company innovates, differentiates and generates sustained value for our clients wherever they do business.
Discover more about GroupM
Follow @GroupMWorldwide on Twitter
Follow GroupM on LinkedIn
联系方式
- Email：katewan.wang@groupm.com
- 公司地址：恒丰路399号达邦协作广场17-23层