宁波 [切换城市] 宁波招聘宁波互联网/电子商务/网游招聘宁波产品经理/主管招聘

E-commerce market plan operation supervisor

博马努瓦服饰商贸(上海)有限公司

  • 公司规模:500-1000人
  • 公司性质:外资(欧美)
  • 公司行业:批发/零售

职位信息

  • 发布日期:2016-11-02
  • 工作地点:上海-长宁区
  • 招聘人数:若干
  • 工作经验:3-4年
  • 学历要求:本科
  • 语言要求:英语良好
  • 职位月薪:面议
  • 职位类别:电子商务经理/主管  产品经理/主管

职位描述

工作职责:
1、 高效完成公司制定的销售、运营任务;全面负责品牌官网的日常管理和运营,提升产品品牌销量影响力和销量。
2、 熟悉官网前台以及后台运营环境、交易规则及后台操作流程等,精通网上销售的各个环节,能独立运营官网平台;
3、 熟悉掌握官网系统的运用,使用各项推广工具进行商品推广,达到销售目标所需要的流量;
4、 懂平面设计和店铺装修美化,熟悉淘宝运营原理,产品的上架、页面编辑、立品图片编辑等营销规则;
5、 负责官网日常维护、店铺陈列,提高网店吸引力和产品销量;
6、 参与官网的整体规划、营销、客户关系管理等系统经营性工作;
7、 策划制定推广方案并负责实施,对推广效果进行跟踪监控和评估,对店铺及新产品访问量、转化率数据进行分析并及时提出改进建议,并向上司提交相关数据报告及数据分析,不断改进优化推广效果;
8、 广告投放优化

职位要求:
1、 大专及以上学历,网络营销、电子商务等相关专业毕业,做过童装类淘宝天猫代运营者优先考虑;
2、 具有2年以上品牌电商运营推广经验者优先,精通电商各渠道营销流程,有各大主流电商渠道工作经验,门户营销等方面有独到见解最佳;
3、 良好的沟通协作能力、较强的文案策划能力和执行力;
4、 较强的项目推进及策划执行能力,敢于创新突破,热爱电子商务,积极上进,开朗乐观;
5、 具有相关网络推广经验,能熟悉操控品牌官网,淘宝天猫各种宣传推广手段,熟悉客户群体购物习惯和购物心理,对售前售后服务进行有效页面支持
6、 有较强的数据分析能力,能定期对相关数据进行有效分析,研究行业特点、同行网站、网店的推广方法,并出具分析报告;
7、英语听说读写较好,对主流电商平台熟悉者优先。

公司介绍

Cache-Cache is one of the six female fashion brands of Beaumanoir Group in France. In 1985, Cache-Cache was established in Saint Malo, one of the most beautiful and oldest coast cities in west France. During 10 years, the network of Cache-Cache French grew from 1 to 460.

Cache-Cache started the global development since 2005. Shanghai, China is the first city in which Cache-Cache opened its first international shop. Later, Cache-Cache launched in Saudi Arabia, Poland, United Arab Emirates, Italy, Turkey, Belgium, Spain, Greece and Romania.

Nowadays, Cache-Cache has over 500 shops in China, the whole Beaumanoir Group opened over 2700 shops all around the world, and these figures are increasing rapidly both in the past years and the future. We have grown an international, promising, fashion, affordable female garments brand, for those women who are feminine, adventurous, sparkling, moody, not fashion victims. Cache-Cache will bring more and more highly expected products and service to the ones who enjoy life just like us.

Cache-Cache是法国博马努瓦集团旗下的六个服装品牌之一。1985年,Cache-Cache诞生于法国西海岸最美也是最悠久的城市之一——圣马罗。10年中,Cache-Cache在法国从1家门店逐渐成长为460家。

2005年起,Cache-Cache开启它全球发展的征程,中国上海是Cache-Cache开始其全球发展的第一个扎营地,很快地Cache-Cache又陆续在沙特阿拉伯、波兰、阿拉伯联合酋长国、意大利、土耳其、比利时、西班牙、希腊和罗马尼亚开店。

现如今,Cache-Cache已经在中国拥有500多家店,整个博马努瓦集团在全球拥有超过2700家门店,而这些数字正以瞬息万变的速度增长——无论是过去、现在,还是将来。Cache-Cache正在逐步发展成为一个国际化的、前景可观的平价时装品牌,倾力为很女人的、敢于冒险的、闪闪发光的、兴许多变的、不是时尚受害者的女性打造她们需要的产品与服务。热爱生活、享受生活的人,请期待和Cache-Cache的更多亲密接触吧!

Our Group: Beaumanoir博马努瓦
Retailing and distribution have been in our blood since the creation of Vetimod in 1981. Today, through its brands, Cache-Cache, Patrice Bréal, Scottage, Bonobo,Morgan and Lacity, the Group reaches 50,000 customers a day. We adapt to fashion trends in real-time thanks to our testing and market intelligence tools. We improve our sales and customer satisfaction levels season after season.

Market studies, research and development, international consulting…, the consulting division "Circuit Court Conseil" provides our affiliated brand managers and company directors with studies and trade expertise.

Our logistics expertise was rewarded in 2009 with the "King of the supply chain" award, presented to C-Log, our logistics subsidiary. From its 4 nationally-based warehouses, including two in Brittany, C-Log delivers over 300,000 articles a day for the Beaumanoir brands and also deals with all the logistics for Eden Park and the Pronuptia Group. For 2 years C-Log has been preparing the package process for online sales. A "B to C" activity in full boom, managed by the new subsidiary Korben, which is responsible for E-Business.

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