宁波招聘

职位描述：
Purpose & Overall Relevance for the Organization:

? To develop compelling business strategies for the mentioned business and drive the category management and GTM process
? To build the category image, brand preference, consumer loyalty to achieve the company sales and profitability target
? To lead the range building process (including normal range and SMU) for the entire business
? To develop & manage best in class Category Merchandising Team

Key Responsibilities:

Planning
? Assist in the development & implementation of the vision and direction from BU senior director (and global BU counterparts), develop the category/division marketing/business plan and strategy based on market data—sell-thru, customer and consumer insights. Bring market feedback back to global in each milestone of CI, VHO, and GBC/GMM
? Develop annual category/division strategic plan in line with overall company objectives and potential business opportunities. Drive the CtC process & contribute to the CtC strategy for the brand and its execution across company.
? Drive & manage strategic and tactical seasonal direction for category growth, speed and direction, consumer dynamics and competitor information.
? Contribute to the development of business Mid – Long Term division plan in alignment with global vision and other divisions to ensure seamless integration of divisional concepts at the POS for the consumer.
? Guide & monitor fluid commercial feedback throughout the CtC process with full cross-functional collaboration taking into account regional/GCA needs and customer/consumer insights.
Oversee & lead the range building process by managing team to develop clear seasonal range structure which includes product flow, range size, product mix, pricing strategy, margin to build the category commercially.
? Drive best retail presentation to maximize sell in/sell through in close cooperation with the Retail Marketing team.
? Transfer product knowledge to Channel & Marketing teams to ensure consistent understanding towards products/key concepts to be able to present a professional image in front of both customers and consumers.

Management
? Be the means of contact and communication with Global Marketing BU’s, CtC & China X-Functional teams on business strategies, category/division plans & performance review
? Coordinate with Brand Comms/Retail Marketing/Operations/Planning teams/CtC/Sports Marketing/Newsroom/Regional Marketing to have integrated GTM process planned, executed & evaluated with excellence
? Lead the ranging process across category/division business ensuring all ranges are built with consumer end in mind.
? Lead the preparation, organization & execution of the entire CtC process including; Sales Trainings, KA Pre Lines, Trade Meeting presentations, Sell-in Tools and Packages.

Financial
? Ensure ranges/products achieve target standard (list) margin targets and 90 days ST%.
? Assumes responsibility for Category Profitability including; Net Sales, Margin, Seasonal OTB of the category.
? Align MWB focus areas with other functional marketing teams (Brand Marketing & Retail Marketing).

Systems and Processes
? Implement seasonal CtC preparation process to facilitate company business cycle
? Monitor sample management according to the company sample management process
? Monitor systems and file management: Master Range File, CtC Process & Calendar, HUB, DMT & RMA
? Drive forecasting accuracy & system accuracy management
? Implement and maintain reporting processes for category team

People Management
? Define specific targets and review with each direct report in line with aChina guidelines
? Plan goals, key job responsibilities, competency development, measures and follow-up activities
? Provide coaching and feedback to subordinates, in line with aChina NWOW+2 & team values
? Manage, develop, coach and motivate team in alignment with the adidas China organization
? Pay attention to team member performance improvement

Training
? Implement a training and development plan for subordinates
? Ensure each team member understands the role of marketing, and branding at adidas
? To some extent, actively participate in departmental level trainings and development initiatives and activities
? Through the internal communications team, communicate category marketing information and initiatives to entire company in a timely fashion 举报 分享

IMPOSSIBLE IS NOTHING
没有不可能

adidas Group
For over 80 years, the adidas Group has been part of the world of sports on every level, delivering state-of-the-art sports footwear, apparel and accessories. Today, the adidas Group is a global leader in the sporting goods industry and offers a broad portfolio of products. Products from the adidas Group are available in virtually every country in the world. As a company, we are organized around our biggest businesses and best-known brands: adidas, Reebok and TaylorMade-adidas Golf. Each speaks to consumers in its own unique way – whether in team sports, individual expression, lifestyle or recreation. Together, they remain united in sport.
The group’s headquarters is in Herzogenaurach, Germany, from which activities of the company and its more than 150 subsidiaries are directed. As of December 31, 2006, the adidas Group had employed 26,376 people.
Corporate Mission Statement
We are consumer focused. / We are innovation and design leaders.
We are a global organization. / We are committed to continuously strengthening our brands.
Corporate Values
Performance / Passion / Integrity / Diversity
80多年来，阿迪达斯集团一直是体育世界各个层面中的一份子，提供着顶尖水平的运动鞋，运动服和配饰。今天，阿迪达斯集团已经成为了体育用品行业的全球领导者，提供着各种各样的运动产品。阿迪达斯集团的产品遍布在世界的每一个角落。作为一个公司，我们经营着三个知名的品牌：阿迪达斯，锐步和泰勒梅-阿迪达斯高尔夫。无论是在团队体育，个人表达，生活风格或者娱乐方面，每一个品牌都以其独特的方式向消费者传递着信息。三个品牌也都以体育为本融合在一起。
阿迪达斯集团总部在德国的Herzogenaurach，全球有近150个全资附属机构和合资企业。至2006年年底，全球员工总数达到26,376人。
我们的使命
以客户为导向 / 创新与设计的领导者 / 全球性的机构 / 不断提升我们的品牌
我们的价值观
成绩 / 热情 / 正直 / 多样性

adidas Group in China
adidas Sports (China) is adidas’ fully-owned subsidiary, of which the trade headquarters is in Shanghai. Moreover, there is a manufacturing plant in Su Zhou, and two facilities in Beijing and Guangzhou. Now, the operation in China has a presence in 27 provinces. In addition, adidas is proud to be a partner of the 2008 Beijing Olympics and also the Chinese National Volleyball Team.
阿迪达斯体育（中国）是阿迪达斯集团100%的全资子公司，贸易总部设在上海，在苏州注册并
设生产基地，在北京和广州都设有分公司。目前, 我们在中国的业务已遍及27个省份。此外阿迪
达斯已经成为2008年北京奥运会合作伙伴及中国国家排球队的新合作伙伴。

At the adidas Group, we believe that brand and employees are the foremost properties, which represent adidas’s future. In line with the business expansion plan in China, we invite passionate, enthusiastic and enterprising talents to join this big adidas Group China family.
在阿迪达斯, 我们坚信品牌和员工是公司最重要的财产, 他们代表公司的未来。随着阿迪达斯在中国业务的扩张，我们期待更多充满活力，充满热情，有进取精神的优秀人才加入阿迪达斯中国的大家庭。