兰州招聘

岗位职责：

1、 根据公司战略及业务发展需要，制订微商城营销的战略方式和营销策略，负责公司微商城平台的搭建规划与运营；

2、 统筹负责微信商城运营及监控,对微信商城制定电子商务平台运营策略、方案、执行；并对运营情况进行评估、优化，数据负责；

3、 分析目标用户群，制定出切实可行的销售方案及执行计划，并组织实施；

4、 统筹规划各类微商城运营活动并输出方案，负责活动的实施及结果评估；

5、 研究分析国内行业市场需求和微商城的发展方向，负责产品微商城平台搭建、推广及营销战略的决策与落实工作；

6、 制定运营部、商品部、营销推广部、平面设计部、客服部门的运营管理及对费用预算进行控制；

7、 负责团队建设与管理、工作流程规范等。

 

任职要求：

1、 本科及以上学历，具有成熟微商城的整体运营管理工作经验；

2、 具有敏锐的市场触觉，具有较强的在线销售，策划推广、运营管理能力；

3、 具有出色的团队组织和领导能力，良好的商业策划、目标制订、推广能力和项目执行能力；

4、 有服饰类运营推广的工作经验者优先考虑；

安正时尚集团是一家集研发、生产、品牌管理于一体的大型现代化品牌企业。集团始终坚持和贯彻国际化的品牌经营理念，现已发展成为一家多品牌、集团化运作的知名时尚品牌企业。
 
目前集团拥有“JZ玖姿”、“IMM尹默”、“安正男装”、“MOISSAC摩萨克”、“FIONACHEN斐娜晨”五大品牌，近900家独立品牌专卖店和商场。产品畅销各地市场，集团业绩连续多年保持较快的增长速度，在国内服装业界和消费者中有良好口碑和强大的品牌号召力。
 
2010 年集团运营总部落户上海，坐拥近万平方现代时尚的办公环境。
 
2012年11月，集团公司全面启动海宁文化创意产业园项目，该项目占地面积约192.9亩，建筑面积约28万平方米，固定资产总投资11.6亿元。项目建成后，将成为集平台管理、研发设计、仓储物流、生产制造等功能为一体的综合性产业园区。
 
公司目前拥有员工近3000 名， 2014年零售额30亿。2015年，随着产业园的逐步投入使用，公司将进一步加大品牌建设力度，实现"集团品牌化，品牌集团化"，为中国服装产业转型升级和建设时尚品牌强国贡献自己的力量！
 
集团愿景
引领品质魅力生活的领先时尚产业集团。
安正时尚集团致力于打造充满乐趣、追求时尚、魅力无限的高品质生活方式，并时刻提醒安正人需要不停地努力去赢得并捍卫在时尚界的不可动摇的地位以及维护安正品牌的历史传承性，使其贯穿时尚发展史。
 
集团使命
创造全体员工物质与精神两方面的幸福快乐，为社会的发展和进步作出贡献。
通过关注全体员工的需求，为员工提供全方位周到的物质保障，促使员工在岗位上不懈努力，更高效更愉悦地工作，从工作中感受到乐趣、实现自我的幸福快乐；通过全体员工的付出，不断推动产业发展，为社会的发展和进步做出贡献。
 
核心价值观
诚信、担当、合作、高效、创新、共赢
 
Anzheng Fashion Group is a large and modern business focusing on R&D, production and brand management of garment. With consistent internationalized brand management, the group has been developed into a reputed fashion group with multiple brands and uniform operation.
Five brands, including JZ, IMM, ANZHENG, MOISSAC and FIONACHEN, have been developed by the group with approx. 900 brand stores and shops operated throughout the country. The good market the products enjoyed sees a continuous and rapid growth in the sales of the Group, and the Group has been enjoying a good reputation and impressive influence in domestic fashion industry and among customers in China.
 
In 2010, the Group was headquartered in Shanghai with a fashionable office covering an area of approx. 10,000 m2.
The cultural creative industrial park project was launched by the Group in Nov. 2012. A total investment of RMB 1.16 billion was made to the fixed assets of the project covering an area of 192.9 mu and gross floor area of 280,000 m2. The project will be developed into an integrated industrial park combining platform management, R&D, warehousing, logistics and production of garment after its completion.
 
At present, the Group has about 3,000 employees, the sales of the Group in 2014 hit RMB 3 billion. The operation of the industrial park in 2015 will allow the company to make greater commitment to the brand construction and development of "a brand group and a group brand", making our contributions to the transformation of upgrade of China's garment industry and construction of a kingdom of fashion brand.
 
Group Vision
To become a Group that creates a quality life and leads in the fashion industry.
Anzheng Fashion Group aims at creating a high-grade lifestyle that is full of fun, fond of fashion, and attractive.At the same time, it constantly reminds Anzheng employees to make efforts in safeguarding its unshakable position in fashion industry and maintain the historical continuity of Anzheng brand so that its fashion development history may be passed down generations after generations.
 
Group Mission
Create the happiness for material and spirit of all employees, and make contribution to the development and progress of the society.
By paying attention to the needs of all employees, providing employees with a full range of material security, make employees work hard, more efficient and more pleasant to work, feel the fun from work, achieve self happiness; through all staff’s effort , promote industrial development, and make contribution to the development and progress of the society.
 
Group values:
Integrity, Responsibility, Cooperation, Efficiency, Innovation, and Win-win