兰州招聘

Job Purpose：
Responsible to develop regional marketing tactical plan and POA. Implement regional marketing programs and activities within the A&P budget by aligning with the brand strategy and complying with applicable policies, procedures and other regulations.
Major Accountabilities：
1. Support brand strategy definition and C4 MPH plan
2. Transit brand strategy to each regional marketing tactical plans and work out the regional marketing POA. Working together with sales team to develop sales PoA to ensure brand strategy execution.
3. Design, manage, coordinate and evaluate brand tactical plans and category A&P budgets for Area activities
4. Ensure high quality execution of agreed tactical plans and regional POA for Specialty activities
5. Develop local speaker and maintain the constructive relationship to improve speaker’s preference and impact.
6. Provide support to central marketing POA execution in region.
7. Manages area category budgets for area activities
8. Ensure brand messages consistency
9. Coach and provide guidance to the staff to be compliant
10. Ensures that NP4 guidelines are fully respected in regional marketing driven activities. Coach and provide guidance to the staff to be compliant.
Ideal Background：
Education: University degree in Business or Science (MBA preferred)
Languages: Fluent in both written and spoken Chinese Mandarin
Fluent in both written and spoken English
Experience: 6 years marketing experience within pharmaceutical industry, while 3 years in management position
Marketing experience preferred

北京诺华制药有限公司开发、生产和销售治疗多种疾病的创新处方药，涵盖的疾病领域包括：心血管、内分泌、肿瘤、抗感染、风湿疼痛及骨质疏松、移植免疫、中枢神经以及眼科。北京诺华制药曾获得“***雇主”和“最负社会责任的企业”等殊荣。

“诺华”中文取意“承诺中华”，即承诺通过不断创新的产品和服务致力于提高中国人民的健康水平和生活质量。北京诺华制药成立于1987年，总部设在北京，隶属于瑞士诺华公司。

诺华公司致力于为患者及社会提供创新医药保健解决方案，以满足其日益变化的健康需求。2011年，集团持续经营业务实现净销售586亿美元。集团研发投入约为96亿美元（去除减值及摊销后为92亿美元）。诺华集团总部位于瑞士巴塞尔，业务遍及全球140多个国家和地区，拥有124,000位全职员工。诺华集团立足在中国的长期发展，重要战略投资包括位于上海的综合性生物医学研发中心，以及位于北京昌平的制剂生产工厂和江苏常熟的原料药生产工厂。如需更多信息，敬请登录公司网站http://www.novartis.com和http://www.novartis.com.cn。