济南招聘

Position Title: Product Line Manager
Location: Shanghai or Suzhou, China
Reporting to: Marketing Director

Essential Duties and Responsibilities
1. Execute new product launches and sales training for marketing positioning.
How: Integrate inbound activities (Product Management) with sales activities to drive the successful launch. (25% of Time)
2. Execute Pricing & Promotion plans to achieve market share, revenue and profit targets.
How: Coordinate with Product Management and Strategic Pricing for pricing strategy; work with Sales and Channel to establish promotion plans. (25% of Time)
3. Develop a holistic view of channel partner relationship and establish marketing materials to influence MSA product preference
How: Partner with Channel organization to align and implement the marketing plan with the needs of our channel partners. (25% of Time)
4. Develop and Execute annual communication/ marketing plan
How: With input from Product Management develop a vision for Earned(Social Media, Brand advocacy, word of mouth), Owned(msasafety.com, etc); Paid(Advertisements), Tradeshow, email blasts, experiential marketing, etc(10% of Time)
5. Build working relationships with customers, channel partners, and MSA sales associates to drive customer loyalty and assist in closing key opportunities
How: through consistent communications, training and responding to customer requests or issues in a timely manner with support from Product Management and Customer Service (10% of Time)
6. Assist Product Management in VOC Activities
How: Participate in and/or lead marketing insight generation practices including focus groups, surveys, and customer forums. (5% of Time)

Required Education/Experience
Bachelor/university degree in business or engineering, MBA is not plus but preferred.
5+ years product marketing experience.

Language:
Native Chinese and good written and verbal English language skills.

We are an international company with over 30 offices operating in Europe and Asia. Established in 1975 in Scandinavia, our success is built on highly motivated professionals, who have worked to produce successful and responsible management services for over 30 years.

美普氏在欧洲和亚洲拥有30余家办事处。 我们公司于1975年成立于斯堪的纳维亚半岛。我们的成功来自于众多专业人士30多年以来兢兢业业的付出；他们一直致力于为客户提供卓有成效的管理咨询服务。