济南 [切换城市] 济南招聘济南市场/营销招聘济南市场/营销/拓展专员招聘

Industrial Marketing Specialist

雪佛龙(中国)投资有限公司

  • 公司规模:150-500人
  • 公司性质:外资(欧美)
  • 公司行业:石油/化工/矿产/地质

职位信息

  • 发布日期:2013-10-14
  • 工作地点:北京
  • 招聘人数:1
  • 工作经验:五年以上
  • 学历要求:本科
  • 语言要求:英语精通
  • 职位类别:市场/营销/拓展专员  

职位描述

Key Position Responsibilities:


1. Communication & Marketing Plans

  • Work across all communications and sales channels to develop comprehensive communication strategies/plans for Industrial programs, as defined by the Regional Marketing Team
  • Develop effective B2B marketing programs to build brand equity and demand in Industrial segments
  • Develop and deploy technical marketing tools and product training to sales & distributor teams
  • Develop insights through research on the targeted segments

2. Product Line Coordination

  • Manage the product line portfolio of the business unit by evaluating and providing new products that are needed in the market.
  • Work with the region channel mangers and product line management team to make recommendations to evolve the product line with market needs and opportunities in mind

3. Lead Management

  • Manages lead generation and nurturing program, supporting acquisition of and relationship building with potential customers
  • Develops and executes integrated direct marketing programs

4. Measurement & Performance tracking

  • Track progress of key product & brand metrics/milestones
  • Measure effectiveness of programs and communications using revenue based tools, market research and available market data.




Requirements

1. University/Bachelors degree holder preferably in Marketing

2. At least 5 years relevant brand/ marketing management experience, preferably from lubricants, commercial, industrial (mining, heavy equipment, construction) multinational companies

3. Experience in B2B and/or technical marketing

4. Fluent in English with strong business oral and written communication skills

5. Proficient in Microsoft Applications such as Word, Excel and PowerPoint

6. Strategic thinking, planning, problem solving, results-orientation and team work are skills essential to the job




本公司保留对招聘广告内容进行修改的权利,公司与员工的权利义务以劳动合同为准。




有意者请于二周内将中英文简历、学历证书复印件、照片、目前和期望薪资、联系电话寄至:北京市建国门外大街1号国贸写字楼2座2308室,雪佛龙(中国)投资有限公司 人力资源部,邮编:100004,或电子邮件发至: hotjob@chevron.com。应聘者请标注应聘职位。

公司介绍

雪佛龙(中国)投资有限公司

雪佛龙是当今具有相当竞争力的全球能源公司之一,其总部设在美国,2014年《财富》世界500强排行榜位列第12名。公司业务遍及180多个国家,涉足于油气产业的每一个领域,其中包括勘探开采、炼油、销售和运输、化学产品的生产和销售,以及发电。

在亚太地区,雪佛龙公司以加德士作为其经营润滑油业务的品牌。在中国大陆的北京、广州和成都等主要城市设有分公司,在上海和天津成立了具有世界先进润滑油调配设备的合资和独资润滑油调配厂,并在全国设立了多个市场营销、生产和配送等部门。

我们深信,优秀的人才、良好的伙伴关系和骄人的业绩是使我们成为国际级主要能源公司的关键。正因如此,所有雪佛龙职员都是公司的重要一员。我们提供充满活力的工作环境,让员工发挥所长。




联系方式

  • Email:hotjob@chevron.com
  • 公司地址:上班地址:长泰广场