济宁 [切换城市] 济宁招聘济宁市场/营销招聘

Digital Marketing and Intelligence Mgr(69242220)

ABB(中国)有限公司

  • 公司规模:10000人以上
  • 公司性质:外资(欧美)
  • 公司行业:电气/电力/水利

职位信息

  • 发布日期:2019-11-27
  • 工作地点:北京
  • 招聘人数:1人
  • 工作经验:5-7年经验
  • 学历要求:招1人
  • 语言要求:不限
  • 职位类别:市场/营销  市场/营销/拓展专员

职位描述


Join ABB and work in a team that is dedicated to creating a future where innovative digital technologies allow greater access to cleaner energy.


- ? Strategic Planning:
- o Develop annual joint partner marketing plans in collaboration with the partner manager and the partner, review/update quarterly/semi-annually as needed
- ? Product Marketing:
- o Create joint value propositions of ABB and partners, key assets for launching a partnership and /or partner-based ABB solution including “better together” slides, sales battlecards, FAQ’s, digital and social content
- o Create joint ABB/partner case studies, videos, whitepapers, blogs, and other though leadership assets
- o Manage marketing assets of key content platforms (ABB and partner websites, ABB intranet, document libraries - SharePoint…)
- o Contribute to all-up digital communication vehicles such as the Ability newsletter, internal and external briefing calls… with partner related updates/stories/KPI’s
- ? Event Marketing:
- o Manage sponsorship of events end to end (booth, attendees, meetings, videos, materials, PR/AR engagements, etc.). This includes conferences, roadshows, webinars, and smaller meetings (e.g. CXO, …)
- ? Budget management (levels 2 and 3 only):
- o Manage Marketing budget for select partner(s) in collaboration with partner managers incl planning, PO, Accrual, and invoice management
- ? People Management:
- o Manage contractors on day to day / operational basis including Marketing agencies and internal contractors
- o Align all relevant topics with various stakeholders (at partners and internally), e. g. ABB branding, Business marketing, Partner Marketing counterparts.
- ? Marketing Reporting:
- o Define, track and report partner marketing KPIs in alignment with the digital partner team reporting cadence


- ? University degree in Marketing, MBA preferred
- ? A proven content marketeer with a strong track record of planning, creating and implementing successful go-to-market-strategies
- ? Hands-on experience with digital channels
- ? Experience working with partners and partner Marketing programs
- ? Excellent, structured analytical and conceptual abilities as well as a strong sense of responsibility
- ? Event management experience a plus
- ? Active team player, hands-on and results-driven marketer and communicate on eye level with all departments
- ? Experience in an international SaaS software, IT company and/or OT company
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Bring your very own sense of pride and purpose as you help us drive forward the Fourth Industrial Rev
? Excellent communication skills in English is a must (written and verbal)
olution – creating a sustainable future for our planet, and your career. Join ABB and harness the power of our diverse global network, as you collaborate with and learn from our world-class teams. Above all, challenge yourself every day. Let’s write the future, together.


Benefits

公司介绍

ABB(ABBN: SIX Swiss Ex)是全球技术领导企业,致力于推动行业数字化转型升级。基于超过130年的创新历史,ABB以客户为中心,拥有全球领先的四大业务——电气、工业自动化、运动控制、机器人及离散自动化,以及ABB Ability数字化平台。ABB电网业务将于2020年转让给日立集团。ABB集团业务遍布全球100多个国家和地区,雇员达14.7万。ABB在中国拥有研发、制造、销售和工程服务等全方位的业务活动,44家本地企业,近2万名员工遍布于130余个城市,线上和线下渠道覆盖全国约700个城市。

联系方式

  • 公司地址:上海市浦东新区康新公路4528号 (邮编:201319)