Manager, Spa Marketing Communications
悦榕酒店管理(北京)有限公司上海分公司
- 公司规模:150-500人
- 公司性质:外资(非欧美)
- 公司行业:酒店/旅游
职位信息
- 发布日期:2012-11-09
- 工作地点:上海-黄浦区
- 招聘人数:若干
- 工作经验:五年以上
- 学历要求:本科
- 语言要求:英语熟练
- 职位类别:市场/营销/拓展经理 市场企划经理/主管
职位描述
Banyan Tree Hotels and Resorts is a leading upscale resort owner, developer and operator of highly acclaimed and award-winning resorts and spas throughout the region.
Banyan Tree Spa is now seeking an enthusiastic and qualified individual in Shanghai to fill up the following position.
Job Title: Manager, Spa Marketing Communications
Responsibilities:
- Plan, organise and implement the Public Relations and Marketing Communications activities to drive branding initiatives
- Possess strong media contact base in China, Taiwan and Hong Kong; Must be highly bilingual in both English and Mandarin – both written and spoken
- Maintain and establish new relations with the relevant global and Greater China media contacts and strategic business partnerships such as credit card companies and banks at least once a month
- Proactively initiate and pitch PR stories to heighten the Brand awareness
- Research and draft quality English and Mandarin media releases for timely disseminating to press contacts
- Prepare and reply to all incoming English and Mandarin media enquiries in a timely and professional manner
- Be a brand ambassador to ensure key strategic messages are consistently and effectively communicated across all platforms and channels such as collaterals/websites,Corporate Signings events and Corporate Community Liaison/speeches
- Be a guardian of the Corporate Identity to ensure adherence to brand standards and consistent use of style and tone of language(s)
- Drive consistent and high visibility for local and international awards for all spa outlets in Greater China via close liaison with awards organisers and magazines, preparation of impressive Awards Submission Papers to meet awards requirements
- Provide support in copywriting, translation/vetting and development of collateral work for all existing and pre-opening spas in day-to-day and news marketing collaterals, advertisements, direct mailers, third-party marketing materials, websites; writing of spa menus
- Liaison with Spa outlet Managers and business owners for collaborations
- Manage creative agencies/designers; vendors; suppliers to design and produce new marketing collaterals and promotional materials to meet stipulated timelines and prompt delivery
- Undertake any projects/tasks as and when assigned by Supervisor and Management .
Requirements:
- Minimum Degree in Mass Communication/Marketing Communications/Public Relations/ English language/Journalism or its equivalent
- Possess strong PR knowledge; Has strong key local and regional media contacts in Greater China; innovative and able to pitch for multi-angle stories
- Highly bilingual in both English and Mandarin, written and spoken
- Strong creative and corporate-quality business writing and editing skills to communicate key messages
- Has strong Marketing Communications experience, especially in collateral production, advertising and promotions, suppliers/designer liaison
- Highly organised, diligent in follow-up and detailed-oriented
- Possesses proficiency in MS Office (Words, Excel and PowerPoint)
- Able to mult-task and work under pressure with tight timelines
- Has a pleasant disposition with a positive can-do attitude; Is independent yet a good team player
- Is professionally groomed and neat in appearance
- Must have a minimum 5 years similar capacity in hospitality, spa, and/or luxury branded industry and/or journalism background
有酒店行业从业经验者优先
如有意者请将简历和照片寄至以下地址:
地址:上海市蒙自路763号新富港中心25楼 人力资源部
邮编:200023
(注:请将以上资料以邮寄方式发送至公司,邮寄者优先面试)
公司介绍
悦榕集团首家旗舰度假酒店(普吉岛悦榕庄)自1994年建立以来,在亚洲奢华度假酒店市场中便占有重要的一席之位。一路走来,我们在全球20多个国家50多个地区经营管理逾30个奢华酒店度假村,68间特色SPA,66间悦榕阁精品店,以及2个高尔夫球场和多项旅游地产。悦榕在中国的产业包括仁安悦榕庄,丽江悦榕庄,三亚悦榕庄,和杭州悦榕庄。我们始终秉承、传递和打造高端,私密,特色的旅游度假体验,并成为行业内知名的顶级度假酒店及度假村的开发商、管理商和运营商。关于公司详情,欢迎参考公司网站 www.banyantree.com or www.banyantreespa.com
联系方式
- 公司网站:http://www.banyantree.com
- Email:recruit-shanghai@banyantree.com
- 公司地址:上海市蒙自路
- 邮政编码:200023
- 联系人:recruit-shanghai@banyantree.com