杭州招聘

Creative Copywriter

EF English Centers

Shanghai, China

Hiring Manager: Fiona.liwj@ef.com

The role:

As a Creative Copywriter, you'll be a key contributor to the success of digital marketing efforts for EF English Centers business. You’ll be responsible for editing, writing, and publishing a range of communications on all digital marketing touch points, including websites, advertising campaigns, landing pages, marketing emails, customer communications, newsletters and etc. The range and deadlines of assignments varies and some projects require fast turnaround. This position requires all levels for editing from developmental edit to rewrite to copyedit. In this job, you'll work both independently and as part of creative/copywriting team, drive the creative level while interacting with marketing managers, designers, product manager, support online advertising, marketing communication and CRM activities. We look for talented writers who are quick to learn, embrace creativity, and are excited to contribute to the integrated digital marketing success.

You will:

• Write, publish and maintain high-quality marketing copywriting and digital content.
• Edit and write communications for customers and prospects. Edit documentation and web pages for engagement, connection, and online acquisition effectiveness.
• Provide copyediting support to other teams or groups.
• Participate in all aspects of digital marketing campaign creation, from campaign planning through launch. Provide constructive feedback and drive the copywriting success.

You have/are:

• BA degree in Chinese or Journalism. In lieu of degree, 2-3 years of relevant experience. MA degree preferred.
• Previous experience at world class agency leading creative for iconic global brands is a plus
• Experience with writing for the web and working with HTML preferred.
• EF Professional English is a leading company in the fast growing and promising ESL market of adult people. We provide first class quality of teaching and service to the customers and value people who are passionate about English education for adults and skillful of doing their jobs.

EF stands for "Education First". Founded in 1965 by entrepreneur Bertil Hult, EF is now the world’s largest private educational organization. With a mission to break down barriers in language, culture and geography, EF has helped over 15 million people to learn a new language, discover the world, or earn an academic degree. EF operates 400 schools and offices in over 50 countries with 34,000 employees. To date, "Education First" is more than our company name. It is our corporate passion.

关于英孚教育
英孚教育成立于1965年，是一家全球教育培训公司，以“教育，让世界无界”为企业使命。英孚在全球各地有诸多学校和办事处，并拥有优质在线英语学习基地Englishlive。英孚主要致力于语言培训、出国留学游学、学位课程和文化交流等项目。英孚还发布了全球英语熟练度报告,该报告打破了地域限制，在全球范围内测试了不同国家成人的英语能力。
 
About EF Education First
Established in 1965 with a mission to open the world through education, EF Education First (EF) is an international education company which focuses on language, academics, and cultural experience. EF has hundreds of schools and offices worldwide and online English learning platform English Live . With long term commitment in China, EF has been selected as the official supplier of language training services for Beijing 2008 Olympics. Since 1988, EF has provided service to Olympic Games for six times, including the PyeongChang 2018 Winter Olympics and the upcoming Tokyo 2020 Olympics. Each year, EF publishes the English Proficiency Index measuring the English ability of adults in countries across the world.