Marketing Manager 市场推广经理
杭州孟氏装饰材料制造有限公司
- 公司规模:50-150人
- 公司性质:外资(非欧美)
- 公司行业:建筑/建材/工程
职位信息
- 发布日期:2021-01-12
- 工作地点:杭州
- 招聘人数:1人
- 工作经验:5-7年经验
- 学历要求:本科
- 职位月薪:1-1.5万/月
- 职位类别:市场/营销/拓展经理 产品/品牌主管
职位描述
Job Purpose
岗位目的
In charge of market strategy and promotion to build up brand awareness and increase the market share.
市场推广经理负责市场营销的策划及推广,建立品牌知名度,提升产品的市场占有率。
Key Responsibilities
主要职责
1.Be responsible of the execution of the various marketing communication programs to support brand equity build and sales growth.
负责各项市场拓展活动的策划和执行,以达到品牌建立和销售业务增长的目的。
2.Collect necessary market information and work out competitors’ analysis in the assigned area; conduct customer study as required to proactively acquire market information and provide the analytical reporting.
负责辖区内市场信息的搜集和竞争对手的分析;按需进行客户调研,主动收集相关资料,提供项目调研分析报告。
3. Define distributor management policy, and settle pricing strategy under guidance of top management.
Adjust sales and pricing strategy according to market variations, and arrange product or latest marketing knowledge training to related people when necessary.
在高层指导下制定经销商管理办法和定价策略。依据市场变化要随时调整营销战略与产品价格,必要时组织相关人员接受产品知识与最新市场知识的培训;
4. Participate in new product development and recommend improvement to existing products to meet the marker need.
参加新产品的研发,针对现有产品提出改进意见以满足市场需求。
5. Perform additional duties directed by superiors.
完成上级安排的其它工作。
Qualification
任职资格
1. Bachelor degree or above, major in marketing, advertising, design, or relevant areas is preferred.
本科及以上学历,市场营销、广告、设计或相关专业优先考虑。
2.5+ years ‘marketing working experience of in building materials or durable goods industry, or other related industries is preferred.
5年以上建材或耐用消费品行业市场部工作经验优先考虑。
3. Good English skills both oral and written is a must
必须具有良好的英语读写能力.
4. An excellent communicator and active cross-boundary team player.
具有优秀的沟通能力和团队合作能力。
5.Familiar with the computer knowledge, especially skilled in using Microsoft Office Software, i.e. Word, Excel, PowerPoint, and/or others.
良好的电脑知识,能熟练运用Word、 Excel、PowerPoint等办公软件。
6. Must possess a high degree of integrity.
绝对的诚信。
公司介绍
孟氏环球集团有限公司(简称“MGH”)是一家总部位于香港的投资战略集团有限公司。集团致力于成为一家为中国和世界提供专业定制解决方案的公司,旗下拥有孟伟凌有限公司(简称“WMC”)和亨利业务集团有限公司(简称“HGI”,原公司名称为“亨利技术亚洲有限公司”)两家子公司。
WMC was founded in 2006 in Hong Kong, China with a vision to build a world class supply chain company focused on the construction industry. The company' s current markets are mainly in the USA and Europe with some business now starting to grow in Asia.
WMC于2006年在中国香港成立,致力于为建筑工业领域提供世界级供应链服务的企业。目前,我们的主要市场在美国和欧洲,而新兴的亚洲市场正在开拓中。
From the beginning to 2010, as the First Stage of WMC' s development, it mainly focuses on consultancy and trading.
公司成立之初至2010年为公司发展的初始阶段,主要以咨询、贸易业务为主。
After 2010, WMC has continued to develop and now has a corporate office in Hong Kong; regional offices and the engineering center in Hangzhou, Marsh Engineering Co,. Ltd. ("MEH"); and then at the end of 2014 the assembly and processing center in Shaoxing, Marsh Engineering Co,. Ltd. ("MES").
2010年以后,公司持续发展,已在中国香港成立了集团总部,并在中国杭州建立了区域中心和研发中心——杭州孟氏装饰材料制造有限公司(简称“MEH”),随后于2014年底在中国绍兴建立了装配和加工中心——绍兴孟氏建材有限公司(简称“MES”)。
MEH is the assembly, engineering and supply chain center of WMC, which marked a key milestone of the Second Stage of WMC' s development. It shapes MEH operation into a stable and reliable partner to our customers Sloan, as many of you know, is the world' s leading manufacturer of water efficient solutions over a century.
MEH是公司的研发和供应链中心,在公司发展第二阶段中,是一个关键里程碑。MEH的营运也由此成为美国仕龙公司稳定可靠的合作伙伴。众所周知,逾百年来,仕龙在全球水处理系统制造领域一直处于领先地位。
HGI joins the MGH portfolio in 2016. For more than a hundred years, the Henry brand has been known for its dedication to quality and today is a growing and respected competitor in the $30 billion HVAC&R components category. Due to the business development, HGI officially took over the management of MES in the beginning of 2018 and change the company name to Henry Engineering Shaoxing Co., Ltd. ("HES").
HGI于2016年加入MGH的投资组合。一百多年来,亨利品牌一直以其在质量方面所作的贡献而闻名——而今天,在有着三百亿美元份额的暖通空调制冷组件类市场中,它是一个正在发展且颇受尊重的有力竞争者。因业务发展需要,亨利业务集团有限公司于2018年初正式接管了MES,并更名为绍兴亨利制冷机械有限公司(简称“HES”)。
HES will expand the world-class integrated supply chain to the component of commercial refrigeration industry. Henry joins the MGH client portfolio, leveraging a century of experience and a reputation for excellence, to emerge as a serious global competitor in the HVAC&R industry. Working together, there exists between Marsh and Henry a new energy and strategic clarity.
HES将世界级的综合供应链体系扩展到了商用制冷设备零配件行业。亨利技术加入孟氏环球集团的客户投资组合,利用一个世纪的经验和卓越声誉,成为全球制冷部件领域强有力的竞争对手。合作,让孟氏和亨利之间存在的战略更高效、更清晰。
Corporate Platform
企业愿景
VISION
理念
The most sought after supply chain company to work for or to do business with.
优秀的供应链合作伙伴。
MISSION
使命
Provide original solutions that enable our stakeholders worldwide to achieve a proprietary and sustainable commercial advantage.
提供原创的解决方案,使我们的利益相关者在从事全球商务活动中,获得可持续的、独特的商业竞争优势。
CORE VALUES
核心价值
Impeccable integrity
绝对诚信
Unwavering passion for creating value
创造价值的激情
Respect for the individual
尊重个人
Protect the planet
爱护地球
STRATEGIC IMPERATIVES
战略规划
Integrity at every level
全体员工正直诚信
World class management team
世界级的管理团队
Funding sufficient to support competitive scale
充足的资金确保竞争力规模
Retain controlling interest
保有控股权
联系方式
- 公司地址:杭州市经济技术开发区出口加工区