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Customer Marketing (Regional Product) Manager

Pharma-北京诺华制药有限公司

  • 公司规模:500-1000人
  • 公司性质:外资(欧美)
  • 公司行业:制药/生物工程

职位信息

  • 发布日期:2015-03-12
  • 工作地点:上海
  • 招聘人数:1
  • 工作经验:3-4年
  • 学历要求:本科
  • 语言要求:英语熟练
  • 职位月薪:面议
  • 职位类别:产品/品牌经理  市场/营销/拓展经理

职位描述

"Responsible for customer marketing activities of the responsible category. Responsible for marketing, advertising and promotion programs within the GCPO A&P budget. Compliance with applicable policies, procedures and other regulations. " "1. Support brand strategy definition and C4 MPH plan 2. Coordinate with sales team to jointly define GCPO sales/marketing tactical plans and review sales PoA to ensure brand strategy execution 3. Design, manage, coordinate and evaluate brand tactical plans and category A&P budgets for GCPO activities 4. Ensure high quality execution of agreed tactical plans for GCPO activities 5. Support GCPO incubator manager to ensure top quality and timely preparation of new launches according to Novartis LRR guidelines & standards 6. Support high standard on-boarding (new category employees), and training / development of GCPO customer marketing teams to constantly improve marketing capabilities 7. Codify GCPO customer marketing best practice and share with GCR marketing both from global and from GCPOs to enable best practice sharing 8. Manages GCPO category budgets for GCPO activities 9. Ensure brand messages consistency in GCPOs 10. Ensures that NP4 guidelines are fully respected in central and regional marketing driven activities 11. Coach and provide guidance to the staff to be compliant: "
University degree in Business or Science (MBA preferred) " Fluent in both written and spoken Chinese Mandarin Good in both written and spoken English " "6 years marketing experience within pharmaceutical industry, while 3 years in management position Customer marketing experience preferred "

公司介绍

北京诺华制药有限公司开发、生产和销售治疗多种疾病的创新处方药,涵盖的疾病领域包括:心血管、内分泌、肿瘤、抗感染、风湿疼痛及骨质疏松、移植免疫、中枢神经以及眼科。北京诺华制药曾获得“***雇主”和“最负社会责任的企业”等殊荣。

“诺华”中文取意“承诺中华”,即承诺通过不断创新的产品和服务致力于提高中国人民的健康水平和生活质量。北京诺华制药成立于1987年,总部设在北京,隶属于瑞士诺华公司。

诺华公司致力于为患者及社会提供创新医药保健解决方案,以满足其日益变化的健康需求。2011年,集团持续经营业务实现净销售586亿美元。集团研发投入约为96亿美元(去除减值及摊销后为92亿美元)。诺华集团总部位于瑞士巴塞尔,业务遍及全球140多个国家和地区,拥有124,000位全职员工。诺华集团立足在中国的长期发展,重要战略投资包括位于上海的综合性生物医学研发中心,以及位于北京昌平的制剂生产工厂和江苏常熟的原料药生产工厂。如需更多信息,敬请登录公司网站http://www.novartis.com和http://www.novartis.com.cn。

联系方式

  • Email:staffing.center@novartis.com
  • 公司地址:上班地址:建国门外大街1号国贸大厦2座