衡阳招聘

Reports to (Job): Regional Marketing Analysis Director


SUMMARY OF JOB:
The Marketing Analyst will utilize sources of Schneider information, primary market research, and competitive intelligence to provide clear and accurate Marketing Performance Analysis includes marketing communications, product, program, general sales, market, customer, competition, or channel trends. Analysis will be provided to program managers, marketing communication directors, product managers, sales managers, and corporate management.

The position will be responsible for reporting the performance of the processes owned by the Schneider Global Marketing and competitive conditions by writing reports sometimes using multiple sources of data, providing sophisticated analysis of this information, and identifying significant trends and results.
The Analyst will make recommendations utilizing their insight and industry knowledge to improve Schneider’s performance and efficiency and help drive strategy and decision-making. They must be able to cooperate with or lead other departments in the preparation of analyses and perform varied work assignments with limited supervision.

The Analyst will also assist in the audit process of operational results to verify the accuracy of the data and data sources. The position will require the Marketing Analyst to utilize and maintain sources of Schneider information used in reporting and analysis. If problems with these systems occur, the analyst must be able to communicate these issues and work with other groups to resolve these problems.

Marketing Analysts are expected to possess some management skills and be able to manage a small team of temps. In addition, the Analyst may be asked to participate in primary market research activities as follows: assist in survey design; implement survey (phone or web); compile results; and assist in analysis and conclusions. Furthermore, the Analyst may be asked to assist in competitive intelligence activities such as channel share tracking. From time to time, they will be called upon to create ad hoc reports and perform other miscellaneous duties as needed.

ESSENTIAL FUNCTIONS:
• Define information requirements of internal customers 5%
• Provide operational marketing processes and market reporting 35%
• Provide analysis of operational marketing processes and market reports 30%
• Audit data used for operational marketing processes reporting and analysis 15%
• Provide recommendations for improvements 15%


SECONDARY FUNCTIONS:
• Assist in the explanation of internal trends by performing analysis
• Assist with primary market research activities
• Assist with competitive analysis
• Assist with metrics tracking and maintaining scorecards and dashboards.
• Support the analysis team with various ad hoc requests


SCOPE AND SIZE:
This individual generally will not manage people. Annual budget will usually be $0.5 million or less.

EDUCATION—MINIMUM REQUIRED LEVEL:
Bachelor's Degree

EXPERIENCE—MINIMUM REQUIRED:
8-10 years working experience, with at least 4+ years experience in market research, market/competitive intelligence

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