湖州招聘

Key Responsibilities:
New brands ec launch manager will be responsible for overall project management support of brand launches at EC platform.
? Launch Strategy Planning: Develop clear channel strategy and comprehensive business plan to hit those goals, implement test and learn the system to identify critical sales drivers per channel, identify all opportunities on partner sites to the new launch;
? Achieving Sales Target: Develop, implement, and drive strategic business plans by establishing targets, goals, and objectives and manage business performance to ensure achievement of objectives across brands for online channels.
? Site Merchandising & Marketing: Oversee wholesale accounts, e-commerce merchandising, and digital marketing calendars to increase sales on channel sites. Ensure all site content updates to support marketing calendar initiatives, product launches, and promotions. Manage and execute account specific site promotions (i.e., GWP’s, sampling, CRM programs) to maximize exposure and business.


Requirements:
?Bachelor's degree or above. Minimum 3 years' substantial EC experience, extensive knowledge of digital media, and retail marketing.
? Strong communication skills, good command of English
? Basic technical knowledge with EC related apps and platforms
? Can work across teams and adapt well in a fast-paced moving environment

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