湖州招聘

Key Accountabilities
?    Lead the implementation of the global strategies. Develop & implement local strategies reflecting all relevant local insights.
?    Drive excellence in execution for  category initiatives in accordance with global brand strategies
?    Work cross functionally, drive and support continuous improvement, risk assessment and contingency planning for the Brands in charge.
Lead & manage the annual brand plan with CR999
?    Deploy the global brand strategy to CR999 and co-work with CR999 on China local brand strategy,
?    Co design the domestic plans with CR999  and follow up execution of domestic plans
?    Consolidate all  “Sanofi internal Best Marketing Practice Sharing” as well as “China industrial benchmark best practice” & transfer this into annual knowledge building workshops with CR999 partners
Define the strategy online & offline
?    Build local brand plans for Cross Border and Domestic inclusive of activation plan
?    Define campaign blueprint and digital landscape. Prepare Brand campaigns for Cross Border implementation and Brand guidelines for CR999
?    Drive precision marketing and adjust media  messages  to  specific target consumers.
Measure performance and drive for continuous improvement at category level
?    Provide local view of category performance and propose corrective actions when necessary
?    Learn & monitor the Chinese market dynamics,  consumer & competitors  evolution from Cr999 
Influence the category strategic roadmap
?    Identify the sources of growth and propose directions for new opportunities
?    Drive the integration of insights into business strategies and tactics
?    Be the Category consumer champion within the Local CHC community
Define the Category CMI (Consumer and Market Insights) roadmap
?    Implement the appropriate market research, analyse data, and prepare feasibility study of new or assigned products
?    Identify knowledge gaps and propose market research plans to address
?    Monitor the allocated budget at Category level
?    Share and validate CMI roadmap with Regional  Category Lead
Be the advocate of a consumer centric organization within the CHC organization
?    Find ways to put all CHC stakeholders in contact with consumers, shoppers and HCP’s
职位要求：
Ideal Background 
Experience
?    5-10 years work experience marketing professional w/ background in Consumer goods and healthcare (preferably with OTC background)
?    Proven success in growing brands / categories
?    Understanding of  P&L
?    A Sales or Trade Marketing experience is a plus
?    Able to read and interpret market data
Competencies
?    Leadership and ability to coach, develop, motivate and manage teams who are not on a direct reporting line
?    Strategic & analytical thinking
?    Ability to balance long-term strategic priorities with short-term business needs
?    Planning and project management
?    Strong communicator both written and verbal
?    Creativity and problem-solving
?    Strong flexibility to adapt to constantly changing business environment
?    Team working capability with cross functional departments
?    Proactive, results-oriented with “can do“ mentality
Languages
?    Fluent in spoken and written English & mandarin
Qualification
    Degree in Business Administration or similar

赛诺菲集团
赛诺菲集团是一家全球领先的多元化医药健康企业，专注于患者需求，传播健康。
 全球100,000余名员工，业务遍及100个国家
 新兴市场实力均衡，表现强劲，位列***
 多元领域，覆盖处方药、健康药业产品、疫苗和动物保健品
 疫苗领域的领导者
 领先动物保健市场
 2011年集团净销售额达334亿欧元

赛诺菲在中国
赛诺菲是首批在中国开设办事处的跨国制药集团，也是国内增长最快的医药健康企业之一。目前，赛诺菲在中国200多个城市拥有6000余名员工。
   
传承悠久历史、持续开拓进取
赛诺菲一直以来秉承对中国的承诺。1982年，赛诺菲成为首批在中国开设办事处的跨国制药企业之一。今天，赛诺菲已跻身中国医药健康市场的领军企业。赛诺菲的中国总部位于上海，并在北京、天津、沈阳、济南、上海、杭州、南京、武汉、成都、广州和乌鲁木齐共设11家区域办公室。

独特的医药健康产品系列、满足中国公共卫生需求
从预防到治疗，赛诺菲全方位满足中国的公共健康需求。集团的疫苗事业部赛诺菲巴斯德是中国领先的疫苗企业。赛诺菲在心血管/血栓、糖尿病、肿瘤、内科和中枢神经系统等关键的治疗领域拥有领先产品。2010年，杭州赛诺菲民生健康药业有限公司的成立标志着赛诺菲进入中国的非处方药市场。2011年2月，赛诺菲完成了对BMP太阳石的收购。

大幅投资工业建设、满足中国市场需求
赛诺菲目前在中国拥有六家生产基地，包括北京制药工厂、杭州制药工厂、杭州赛诺菲民生健康药业工厂、南昌梅里亚动物保健工厂、深圳赛诺菲巴斯德疫苗工厂、以及唐山健康药业工厂。

完善的研发架构、双赢的研发合作模式
在中国，赛诺菲具有从药物靶点发现到后期临床研究的整体研发实力。集团在上海设有中国研发中心和亚太研发中心，并在北京和成都分别设有研发机构。自2008年以来，赛诺菲与中国权威科研机构开展了10多项战略合作，在癌症、干细胞、糖尿病和老年疾病等前沿研究领域探索创新药物

依托于强劲的研发能力和多领域领先水平的广泛的医药产品资源，公司在中国的市场份额不断攀升，公司规模不断扩大，飞速发展的业务给了我们与更多优秀人才合作的机会。

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