广州招聘

Directly reports to the Assoc Director Comms Insights in SH Office



Role Requirement :
The ideal candidates will have at least 4-6 years solid experience in the China media industry or media related industry such as tracking / audience measurement with ideally a quantified research background and exposure to the principles and practices of audience measurement.
An understanding of the types of research driving client business such as audit and tracking is essential as well as an exposure to basic quail and quanti research skills.



Job Responsibilities:

Support functional requirements of BJ in analysis and modeling with some standard quantitative analysis such as cluster or segmentational analysis .

Liaise with Business Directors and AMD Quanti on the correct approaches to client needs and deliver a quantitative solutions

Manage a quanti team to do the essential maintenance work such as updating databases, extraction of basic data, training of new planning group team members

Support the Metrics Modelling initiative and take responsibility to liaise with metric team in SH office , regionally. Develop proposals for clients which deliver sounds Business, marketing and Communications Investment solutions.

Deliver ad hoc insights service to BD and clients whether based on existing data such as CMMS or bespoke insight generation through Popshots.



Specific Functional Requirement:

Good understanding or at least aware of the principles of CSM / ACN audience measurement

Good understanding of CMMS and similar systems although training in all our systems will be given.

Good understanding of online metrics and KPI's - this is essential for Intel support.

Experience of dealing with client data such as tracking or brand health monitors and the linkages between media inputs and brand / consumer outputs essential.

Good communication and presentation skills. Able to convince and influence other effectively

Presentations skills and software skills to support this such as PPT in English etc

Strong research skills , negotiations, proposal, analysis, management and delivery skill.

关于宏盟媒体集团
 
作为宏盟集团（纽约证券交易所代码：OMC）旗下的媒介服务公司，宏盟媒体集团是全球领先的营销和企业传播公司。宏盟媒体集团是全球领先的营销和企业传播的整合营销集团，为全球100多个国家的5000多名客户提供广告、战略媒体规划和媒介购买、直销与促销，公关以及其他专业传播服务。
宏盟媒体集团由几个专业媒体公司组成。其中OMD（******************）是享誉世界的具有卓越创新能力的大型媒体传播专家，PHD（****************）是一家凭借开拓性思维领导力和创新性服务获得普遍认可的领先媒体服务公司。