Account Manager - CRM(职位编号:15)
扬罗必凯(北京)广告有限公司
- 公司规模:500-1000人
- 公司性质:合资(欧美)
- 公司行业:广告
职位信息
- 发布日期:2012-07-31
- 工作地点:上海-静安区
- 招聘人数:1
- 学历要求:本科
- 职位类别:广告客户经理
职位描述
Account Manager - CRM
KEY RESPONSIBILITIES:
? Development and presentation of program ideas and strategies to client and stakeholders
? Be responsible for the day-to-day management of the account ensuring the campaigns are on brief, on time, on budget and delivered to a high level of quality
? Take ownership of campaigns to ensure deliverables are met from start to finish
? Briefing, debriefing and presenting creative - being able to confidently assess creative
? Evaluate creative, studio and production output - manage both client and internal expectations
? Maintain thorough up-to-date knowledge of client's business and develop strong client relationships.
? Proactively seek out business-building and innovative solutions for Clients
? Ensure brand consistency across client initiatives
? Become an expert on the clients brand and products, as well as the industry, market trends and competitors
? Ensure financial management and control, including client budget, expense reporting, campaign profits/losses and monthly agency forecasting, tracking and billing.
? Support other Wunderman account teams on other client business as and when required.
REQUIRED SKILLS & ATTRIBUTES:
? 3 years relevant working experience in 4A agency, with CRM and interactive experience
? Solid grasp of direct marketing foundations and implementation skills.
? Previous experience in developing and running e-community and digital dialogue programs an advantage.
? Be data savvy - sound qualitative & quantitative analytical skills
? Excellent project execution and client management skill
? Good presentation, verbal and writing skills - both Chinese and English
? Microsoft Office competent
? Team player, respect for process
? Show initiative!
? Bachelor Degree in Marketing or Communication
KEY RESPONSIBILITIES:
? Development and presentation of program ideas and strategies to client and stakeholders
? Be responsible for the day-to-day management of the account ensuring the campaigns are on brief, on time, on budget and delivered to a high level of quality
? Take ownership of campaigns to ensure deliverables are met from start to finish
? Briefing, debriefing and presenting creative - being able to confidently assess creative
? Evaluate creative, studio and production output - manage both client and internal expectations
? Maintain thorough up-to-date knowledge of client's business and develop strong client relationships.
? Proactively seek out business-building and innovative solutions for Clients
? Ensure brand consistency across client initiatives
? Become an expert on the clients brand and products, as well as the industry, market trends and competitors
? Ensure financial management and control, including client budget, expense reporting, campaign profits/losses and monthly agency forecasting, tracking and billing.
? Support other Wunderman account teams on other client business as and when required.
REQUIRED SKILLS & ATTRIBUTES:
? 3 years relevant working experience in 4A agency, with CRM and interactive experience
? Solid grasp of direct marketing foundations and implementation skills.
? Previous experience in developing and running e-community and digital dialogue programs an advantage.
? Be data savvy - sound qualitative & quantitative analytical skills
? Excellent project execution and client management skill
? Good presentation, verbal and writing skills - both Chinese and English
? Microsoft Office competent
? Team player, respect for process
? Show initiative!
? Bachelor Degree in Marketing or Communication
公司介绍
我们是一家拥有186间分公司、7000名员工,享誉全球的创意公司,并且始终协力同心于一个共同使命:拒绝平凡!
我们深信,拒绝平凡的精神将为消费者创造出非同凡响的品牌体验!
我们率先提出了整合营销的全蛋理论,并购多家整合营销领域的知名公司。
我们拥有全球最大且最深入剖析品牌的工具——BAV品牌资产评估理论和数据库,与时俱进不懈追踪品牌态势。
我们是第一个进入中国的外资广告公司,目前在大中华区拥有北京、上海、广州、香港和台北等五间分公司。
我们与集团旗下的伙伴机构一起,勇猛精进共同实践着“拒绝平凡”这一独特的哲学,其中包括:尚扬媒介、博雅公关、凯维公关、伟门直效行销、朗涛标识设计和博勤线下活动等。
我们是反平凡主义者,是忠实于这份信仰的虔诚信徒,我们热爱自己的事业。
我们是行业中的佼佼者,2010年获得纽约艺术指导协会(ADC)年度奖的2010年度广告公司集团(Agency Network of the Year)大奖、纽约广告节共获得9个金奖、13个银奖和数十个铜奖及入围奖,毫无争议地拿下2010年度广告公司集团(Agency Network of the Year)大奖、在2010年嘎纳广告节上获得49座狮子奖
更多信息,欢迎浏览公司网址:http://www.yr.com
我们深信,拒绝平凡的精神将为消费者创造出非同凡响的品牌体验!
我们率先提出了整合营销的全蛋理论,并购多家整合营销领域的知名公司。
我们拥有全球最大且最深入剖析品牌的工具——BAV品牌资产评估理论和数据库,与时俱进不懈追踪品牌态势。
我们是第一个进入中国的外资广告公司,目前在大中华区拥有北京、上海、广州、香港和台北等五间分公司。
我们与集团旗下的伙伴机构一起,勇猛精进共同实践着“拒绝平凡”这一独特的哲学,其中包括:尚扬媒介、博雅公关、凯维公关、伟门直效行销、朗涛标识设计和博勤线下活动等。
我们是反平凡主义者,是忠实于这份信仰的虔诚信徒,我们热爱自己的事业。
我们是行业中的佼佼者,2010年获得纽约艺术指导协会(ADC)年度奖的2010年度广告公司集团(Agency Network of the Year)大奖、纽约广告节共获得9个金奖、13个银奖和数十个铜奖及入围奖,毫无争议地拿下2010年度广告公司集团(Agency Network of the Year)大奖、在2010年嘎纳广告节上获得49座狮子奖
更多信息,欢迎浏览公司网址:http://www.yr.com