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Senior Marketing Specialist

科莱恩化工(中国)有限公司 Clariant Chemicals (China) Ltd.

  • 公司规模:150-500人
  • 公司性质:外资(欧美)
  • 公司行业:石油/化工/矿产/地质

职位信息

  • 发布日期:2020-10-21
  • 工作地点:上海-长宁区
  • 招聘人数:若干人
  • 工作经验:5-7年经验
  • 学历要求:本科
  • 职位类别:市场企划专员

职位描述

Regional segment strategy and implementation                                                                                              

-Collect regional and country inputs for the segment marketing strategy                                                                 

-Execute strategy within the region together with local sales and technical organizations                                   

-Control and lead marketing strategy reviews with region and selected countries                                                                 

- Lead on selected strategic projects within the region, e.g. Market Excellence Project                                                                        

Market Intelligence                                                                                       

- Provide insight for market mega trends and customer unmet needs                                                                        

-Provide competition landscape with the countermeasures                                                                           

-Provide the insight for regulations                                                                           

-Serves to the project and innovation pipeline projects, e.g. GTI projects                                                                 

Customer-facing activities                                                                                          

-Implement global new launches to China associated with local cases                                                                       

- Develop sales tools, e.g. customized presentations, flyer, brochure, etc. to support customer approaches                                                                               

-Support region sales-related projects and initiatives                                                                        

- Marketing Communications, covering customer symposium, event, workshop                                                    

 - Detect new grow opportunities for mid and long term, coupled with biz case                                                                       

Product Management                                                                                  

  -Analyses and refresh product lifecycle to secure the sustainable portfolio;                                                                      - Identify “focus product” by product lifecycle and develop value proposition selling approaches;                                    - Ideation for new product development and accelerate “go to market”                                                                    


职能类别:市场企划专员

公司介绍

科莱恩是一家专注、可持续、创新的特种化学公司,总部位于瑞士巴塞尔附近的穆顿兹。截至2020年12月31日拥有约13 235名员工。2020财年持续经营的业务销售额为38.6亿瑞士法郎。公司按照以下3个业务领域进行财报汇报:护理化学品、催化剂以及自然资源。科莱恩的公司战略基于五大战略支柱:聚焦研发创新、通过可持续发展增加价值、产品组合的重新定位、强化增长、提高盈利率。
Clariant is a focused, sustainable and innovative specialty chemical company based in Muttenz, near Basel/Switzerland. On 31 December 2020, the company employed a total workforce of 13 235. In the financial year 2020, Clariant recorded sales of CHF 3.860 billion for its continuing businesses. The company reports in three business areas: Care Chemicals, Catalysis and Natural Resources. Clariant’s corporate strategy is based on five pillars: focus on innovation and R&D, add value with sustainability, reposition portfolio, intensify growth, and increase profitability.

联系方式

  • 公司地址:地址:span春德路288号