广州招聘

Position: Senior Digital Planning Manager

Location: Shanghai or Beijing

Directly reports to the Digital Director (China) in Shanghai office.

Role Summary:

The ideal candidates will have a solid relationship with the digital media marketplace and have circa 5 years of digital media experience in the PR China marketplace (at least 3 years of which as a planning or buying specialism).

Job Responsibilities:

Develop digital strategy and ideas that solves client business challenges. Sell through the ideas and executes and delivers the digital project flawlessly

Familiar with China digital scene and has experience in running digital projects ranging from display, social, to

Advise on the development of tools required to maximize improvements in the quality of OMD Digital offerings to clients in planning, optimization, executional and results phases.

Be responsible for the Digital Planners development and training and quality of work across the 3 offices

Maintaining constant contact with the key digital players in the on-line and digital space and negotiating hard on digital costs and opportunities to add value.

Requirement:

Min 5 years digital media planning experience in 4A agencies

Experience in generating digital media innovation and ideas

Experience in building digital tactical spot plans for display and online videos

Familiar with 3rd party tools such as Google Analytics, Doubleclick, AdMaster, All Yes etc.

Able to work independently and manage a team of digital planners

Able to generate digital post buys that can turn data into planning insights and implications.

Good understanding of the work flow creating, building and executing digital campaigns.

skills required are digital planning and operations experience across:

Online and online videos

Experience of negotiating/buying digital campaigns across different buying models

Mobile

New technologies (e.g online gaming)

Interactive TV

Social

This sector is continually evolving and as such someone needs to be an embracer of such new opportunities

Good communication and presentation skills. Able to convince and influence other effectively.

Able to prioritize jobs & communicate these priorities to the team and motivate all members.

Proficiency in Mandarin, English both in conversation & writing.

Computer knowledge, especially PPT in English is a must

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