Social Media Director-Wunderman
扬罗必凯（北京）广告有限公司
- 公司规模：500-1000人
- 公司性质：合资(欧美)
- 公司行业：广告
职位信息
- 发布日期：2012-09-07
- 工作地点：上海-静安区
- 招聘人数：1
- 职位类别：广告客户总监/副总监
职位描述
Job Specification
The Social Media Director is responsible for overseeing the Company's Social Media Strategy and Social Media team across all internal brands and platforms .This role coordinates with the internal Account, Creative, Planning team to support the Company's mission.
Responsibilities
- Create the social media strategy, coordinating with stakeholders across the Company to ensure its effectiveness and ensure the adoption of relevant social media techniques into the corporate culture and into all of the company's products and services
- Coordinate the planning of social media campaigns, ensuring customer acquisition and supporting monetization across the company's portfolio
- Source and manage relationships with social monitoring and platform partners to support and develop commercial opportunities
- Act as the advocate of social media integration within the Company, influencing overall site and business strategies
- Provide benchmarks and analysis data provided by the Social Media Team, to inform company-wide decision-making and commercial campaign targets are met
- Monitor and comment on trends in social media trends and application, acting as company spokesperson within the Social Media industry
- Monitor the competition and be aware of market changes and developments
- Social media team management, quality control and social media always on content direction
- Content scheduling and review
- Monthly report
- Content management and reporting is not on it which is a crucial thing!
Requirements
- Minimum 5 years of social media management and/or management level in a digital Agency environment (Background of automobile is preferred);
- Creative, diplomatic, cool under pressure and fantastic interpersonal and presenting skills
- Advanced knowledge and understanding of social media and networking platforms and monitoring suite suppliers
- Experience of business and strategy development
- Ability to build and leverage a strong network of peers and partners
- Excellent written and verbal communication skills and strong presentation in English and Mandarin abilities.
The Social Media Director is responsible for overseeing the Company's Social Media Strategy and Social Media team across all internal brands and platforms .This role coordinates with the internal Account, Creative, Planning team to support the Company's mission.
Responsibilities
- Create the social media strategy, coordinating with stakeholders across the Company to ensure its effectiveness and ensure the adoption of relevant social media techniques into the corporate culture and into all of the company's products and services
- Coordinate the planning of social media campaigns, ensuring customer acquisition and supporting monetization across the company's portfolio
- Source and manage relationships with social monitoring and platform partners to support and develop commercial opportunities
- Act as the advocate of social media integration within the Company, influencing overall site and business strategies
- Provide benchmarks and analysis data provided by the Social Media Team, to inform company-wide decision-making and commercial campaign targets are met
- Monitor and comment on trends in social media trends and application, acting as company spokesperson within the Social Media industry
- Monitor the competition and be aware of market changes and developments
- Social media team management, quality control and social media always on content direction
- Content scheduling and review
- Monthly report
- Content management and reporting is not on it which is a crucial thing!
Requirements
- Minimum 5 years of social media management and/or management level in a digital Agency environment (Background of automobile is preferred);
- Creative, diplomatic, cool under pressure and fantastic interpersonal and presenting skills
- Advanced knowledge and understanding of social media and networking platforms and monitoring suite suppliers
- Experience of business and strategy development
- Ability to build and leverage a strong network of peers and partners
- Excellent written and verbal communication skills and strong presentation in English and Mandarin abilities.
公司介绍
我们是一家拥有186间分公司、7000名员工，享誉全球的创意公司，并且始终协力同心于一个共同使命：拒绝平凡！
我们深信，拒绝平凡的精神将为消费者创造出非同凡响的品牌体验！
我们率先提出了整合营销的全蛋理论，并购多家整合营销领域的知名公司。
我们拥有全球最大且最深入剖析品牌的工具——BAV品牌资产评估理论和数据库，与时俱进不懈追踪品牌态势。
我们是第一个进入中国的外资广告公司，目前在大中华区拥有北京、上海、广州、香港和台北等五间分公司。
我们与集团旗下的伙伴机构一起，勇猛精进共同实践着“拒绝平凡”这一独特的哲学，其中包括：尚扬媒介、博雅公关、凯维公关、伟门直效行销、朗涛标识设计和博勤线下活动等。
我们是反平凡主义者，是忠实于这份信仰的虔诚信徒，我们热爱自己的事业。
我们是行业中的佼佼者，2010年获得纽约艺术指导协会（ADC）年度奖的2010年度广告公司集团（Agency Network of the Year）大奖、纽约广告节共获得9个金奖、13个银奖和数十个铜奖及入围奖，毫无争议地拿下2010年度广告公司集团（Agency Network of the Year）大奖、在2010年嘎纳广告节上获得49座狮子奖
更多信息，欢迎浏览公司网址：http://www.yr.com
我们深信，拒绝平凡的精神将为消费者创造出非同凡响的品牌体验！
我们率先提出了整合营销的全蛋理论，并购多家整合营销领域的知名公司。
我们拥有全球最大且最深入剖析品牌的工具——BAV品牌资产评估理论和数据库，与时俱进不懈追踪品牌态势。
我们是第一个进入中国的外资广告公司，目前在大中华区拥有北京、上海、广州、香港和台北等五间分公司。
我们与集团旗下的伙伴机构一起，勇猛精进共同实践着“拒绝平凡”这一独特的哲学，其中包括：尚扬媒介、博雅公关、凯维公关、伟门直效行销、朗涛标识设计和博勤线下活动等。
我们是反平凡主义者，是忠实于这份信仰的虔诚信徒，我们热爱自己的事业。
我们是行业中的佼佼者，2010年获得纽约艺术指导协会（ADC）年度奖的2010年度广告公司集团（Agency Network of the Year）大奖、纽约广告节共获得9个金奖、13个银奖和数十个铜奖及入围奖，毫无争议地拿下2010年度广告公司集团（Agency Network of the Year）大奖、在2010年嘎纳广告节上获得49座狮子奖
更多信息，欢迎浏览公司网址：http://www.yr.com