PR Supervisor 市场主管-公共关系
深圳天祥质量技术服务有限公司广州分公司
- 公司规模:5000-10000人
- 公司性质:外资(欧美)
- 公司行业:检测,认证
职位信息
- 发布日期:2013-01-09
- 工作地点:广州
- 招聘人数:若干
- 工作经验:三年以上
- 学历要求:本科
- 语言要求:英语熟练
- 职位类别:公关主管 媒介主管
职位描述
Position Summary:
This position is assisting the development and implementation of public relation initiatives and campaigns that drive profitable growth and awareness of the Intertek brand. The PR Supervisor builds preference for Intertek by proactively communicating the company's value proposition as well as the benefits and advantages of our services.
Internal Contacts: Central & Business Marketing, Business Lines, Sales, Operations
External Contacts: Customers, Media, Agencies and Vendors
Key Responsibilities:
Assists the strategic development, management, execution, oversight, and budgeting of all public relations initiatives
Identifies and pursues proactive opportunities to create awareness of Intertek corporate branding and preference for Intertek's portfolio of services
Assists in providing strategic and creative direction on public relations initiatives, ensuring that brand strategy, campaign objectives, budgets, time lines and ROI are managed appropriately; works closely with internal and agency resources as/when appropriate
Partners with Business Marketing to craft value propositions, positioning statements, and key messages that are compelling and relevant to the target audiences to drive desired outcomes and behaviors
Writes informational, promotional, and educational materials for target groups
Connects communication messages across various vehicles and platforms; ensures consistency and reinforcement of critical messages
Required Qualifications
Bachelor degree or above in Journalism, Chinese Literature, Marketing Communications, or related field
Over three years experience as journalist or corporate PR in multinational company
Excellent Chinese written skill, and penchant for writing
Self-motivated, with ability to initiate projects and see-through to completion
Strong communication and interpersonal skills
Good command of English
This position is assisting the development and implementation of public relation initiatives and campaigns that drive profitable growth and awareness of the Intertek brand. The PR Supervisor builds preference for Intertek by proactively communicating the company's value proposition as well as the benefits and advantages of our services.
Internal Contacts: Central & Business Marketing, Business Lines, Sales, Operations
External Contacts: Customers, Media, Agencies and Vendors
Key Responsibilities:
Assists the strategic development, management, execution, oversight, and budgeting of all public relations initiatives
Identifies and pursues proactive opportunities to create awareness of Intertek corporate branding and preference for Intertek's portfolio of services
Assists in providing strategic and creative direction on public relations initiatives, ensuring that brand strategy, campaign objectives, budgets, time lines and ROI are managed appropriately; works closely with internal and agency resources as/when appropriate
Partners with Business Marketing to craft value propositions, positioning statements, and key messages that are compelling and relevant to the target audiences to drive desired outcomes and behaviors
Writes informational, promotional, and educational materials for target groups
Connects communication messages across various vehicles and platforms; ensures consistency and reinforcement of critical messages
Required Qualifications
Bachelor degree or above in Journalism, Chinese Literature, Marketing Communications, or related field
Over three years experience as journalist or corporate PR in multinational company
Excellent Chinese written skill, and penchant for writing
Self-motivated, with ability to initiate projects and see-through to completion
Strong communication and interpersonal skills
Good command of English
公司介绍
关于Intertek
Intertek是全球领先的全面质量保障服务机构,始终以专业、精准、快速、热情的全面质量保障服务,为客户制胜市场保驾护航。凭借在全球100多个国家的1,000多家实验室和分支机构、及44,000多名专业员工,Intertek正致力于以全面质量保障的服务理念重新定义行业。我们以超越传统的质量控制手段,打造创新和定制的保障、测试、检验和认证解决方案,为客户的运营和供应链带来全方位的安心保障。
全球领先 享誉百年
Intertek历史可追溯至19世纪末Caleb Brett 创立海事鉴定业务以及美国大发明家托马斯·爱迪生(Thomas Edison)成立电灯测试局,即以后的电器产品测试实验室(ETL)。经过一个多世纪的发展壮大和业务重组,最终形成了一家总部位于伦敦,并在伦敦证券交易所上市(2002年,代码为ITRK.L)的企业。天祥集团是英国富时(FTSE)100公司之一,帮助众多国际和国内知名公司在全球市场中取得成功。
Intertek在中国
1989年,天祥集团在中国深圳成立合资公司。由外资参与投资的第三方检测检验认证机构,合资公司的设立标志着中国在服务贸易领域进行对外开放与合作的开始。从此,天祥集团以独资或合资的方式分别在上海、广州、北京、天津、无锡、杭州、青岛、厦门等中国逾40个大中城市设立了超过100家实验室或分支机构,员工也从当初设立时的十几名,发展到今天超过10,000名,业务范围涵盖石油化工、电子电气、汽车零部件、食品与农产品、矿产品、能源及新能源、建材、纺织及鞋类、玩具及轻工产品、化学及药业等等所有我们在工作和生活中所能遇到的行业。
Intertek是全球领先的全面质量保障服务机构,始终以专业、精准、快速、热情的全面质量保障服务,为客户制胜市场保驾护航。凭借在全球100多个国家的1,000多家实验室和分支机构、及44,000多名专业员工,Intertek正致力于以全面质量保障的服务理念重新定义行业。我们以超越传统的质量控制手段,打造创新和定制的保障、测试、检验和认证解决方案,为客户的运营和供应链带来全方位的安心保障。
全球领先 享誉百年
Intertek历史可追溯至19世纪末Caleb Brett 创立海事鉴定业务以及美国大发明家托马斯·爱迪生(Thomas Edison)成立电灯测试局,即以后的电器产品测试实验室(ETL)。经过一个多世纪的发展壮大和业务重组,最终形成了一家总部位于伦敦,并在伦敦证券交易所上市(2002年,代码为ITRK.L)的企业。天祥集团是英国富时(FTSE)100公司之一,帮助众多国际和国内知名公司在全球市场中取得成功。
Intertek在中国
1989年,天祥集团在中国深圳成立合资公司。由外资参与投资的第三方检测检验认证机构,合资公司的设立标志着中国在服务贸易领域进行对外开放与合作的开始。从此,天祥集团以独资或合资的方式分别在上海、广州、北京、天津、无锡、杭州、青岛、厦门等中国逾40个大中城市设立了超过100家实验室或分支机构,员工也从当初设立时的十几名,发展到今天超过10,000名,业务范围涵盖石油化工、电子电气、汽车零部件、食品与农产品、矿产品、能源及新能源、建材、纺织及鞋类、玩具及轻工产品、化学及药业等等所有我们在工作和生活中所能遇到的行业。
联系方式
- 公司地址:广州市黄埔区科学城彩频路7-2广东软件科学园E栋 (邮编:510663)