广州招聘

1. Position Summary (Overall purpose of the job, why job exists, major end result, what is produced):

主要负责B2C整合内容营销业务的计划、统筹、执行工作，对项目阅读率、进店率、客户满意度负责；负责整合公司内外资源，制定B2C重点客户的营销方案。

2. Essential Job Duties: (Summarize the principal job responsibilities: what is being performed, how task is accomplished and why action is being done. Where possible, include quantitative measure and start each duty with an action verb, such as "plans", "directs", "prepares", etc.)

负责b2c整合内容营销项目的落地实施工作，完成客户内容营销项目的全程服务

重点客户的营销方案策划、撰写，内容包括全国性的孕妈活动、新品上市方案等

负责策划并执行针对母婴行业的电商内容营销，渠道包括淘宝、京东、抖音等电商渠道，以及明星，大V等新兴渠道  

协同销售完成重点客户谈判、合同签署

带领并培养整合内容营销小组团队成员，帮助团队有效完成任务要求

配合b2c项目部门的其他需求

3.Qualifications Needed for Successful Performance of Job Responsibilities

(Describe the minimum formal education level, specific functional training, certifications, if any, and related work experience necessary to fulfill the responsibilities):

l 3年以上电商内容营销工作经验，本科以上学历

l 熟悉淘宝、京东等电商内容营销流程，具备较强的电商内容营销方案策划及执行能力，拥有成功案例

l 具备营销策划经验，能够独立完成客户整合方案的策划工作

l 具有较强表达力，思维活跃和团队合作精神，抗压能力强

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