广州 [切换城市] 广州招聘

Manager - Programmatic Solutions

北京恒美广告有限公司上海分公司

  • 公司规模:500-1000人
  • 公司性质:外资(欧美)
  • 公司行业:广告

职位信息

  • 发布日期:2019-08-20
  • 工作地点:上海
  • 招聘人数:若干人
  • 工作经验:3-4年经验
  • 学历要求:招若干人
  • 语言要求:不限
  • 职位月薪:1.5-2万/月
  • 职位类别:其他

职位描述

Job Description:

OMG programmatic is looking for a candidate with passion and strong experience in processing programmatic solution and operation. The ideal candidate will have a deep knowledge of programmatic planning / buying / operating and how data driven decisions can impact the outcome. Previous supervision & campaign management experience is required.

Position Summary:

The Programmatic Manager is responsible for optimization and monitoring campaign performance. He/she must possess excellent active listening skills to understand client needs and translate those needs into trading objectives. He or she must work collaboratively with their peers, reporting progress and optimize trading tactics, sharing trading and campaign insights with the group.

This position reports into the PHD Programmatic Director.

Responsibilities include:

Campaign Management

  • Manage client campaigns including: strategy development, project management, report delivery, and client communication

  • Maintain a working knowledge of all ongoing programmatic campaigns

  • Manage up keep of all campaign tracking documents and client deliverable deadlines

  • Work closely with our partners (technology, media, and data) to oversee the launch and execution of campaigns

  • Continually review campaign performance, develop optimization recommendations and ensure campaign recommendations are implemented (either directly or through partners)

    Technical Fluency

  • Support team members with traffic/campaign management

  • Support ad-hoc data requests for forecasting, billing, promotional performance, etc.

  • Working knowledge of programmatic partners ( DSP, DMP, SSP, AdServers as well as DCO, etc.), external data or media providers specific to assigned client campaigns

  • Various other duties as assigned


Required Experience and Education:

  • Bachelor’s degree in: marketing, advertising, communications, economics, engineering, mathematics or statistics

  • 3-5 years of work experience, with recent experience in programmatic, search or digital planning

  • Working understanding of DSP, DMP, AdServing and SSP is a MUST.

  • Advanced understanding and experience with Ad Trafficking

  • Experience working with Microsoft Office Suite

  • Experience and understanding of performance marketing especially leads generation, better with working experience for finance or banking industry.

    Required Skills:

  • Self-starter, capable of setting goals and reporting progress against them

  • Attention to detail in a multi-tasking, fast-paced business environment

  • Data analysis in Excel, including basic statistics, be confident in analysing and acting on marketing data

  • Self -operation on mainstream programmatic platform such as Wechat MP and GDT

  • A team player

  • Fluent English


职能类别:其他

公司介绍

关于宏盟媒体集团
 
作为宏盟集团(纽约证券交易所代码:OMC)旗下的媒介服务公司,宏盟媒体集团是全球领先的营销和企业传播公司。宏盟媒体集团是全球领先的营销和企业传播的整合营销集团,为全球100多个国家的5000多名客户提供广告、战略媒体规划和媒介购买、直销与促销,公关以及其他专业传播服务。
宏盟媒体集团由几个专业媒体公司组成。其中OMD(******************)是享誉世界的具有卓越创新能力的大型媒体传播专家,PHD(****************)是一家凭借开拓性思维领导力和创新性服务获得普遍认可的领先媒体服务公司。

联系方式

  • Email:china.sni@omd.com
  • 公司地址:地址:span上海市南京西路1788号1788国际大厦11-12层
  • 电话:13636613520