广州招聘

  

Key Job Responsibilities

  

• Serve as a technical contact and subject matter expert for all 3rd party ad server and media tags/tracking implementation requests

  Generate and monitor reports on campaigns delivery, performance and recommend optimisations strategies.

• Partner with internal and external teams to test and deploy new tracking solutions while monitoring and optimising existing integrations

• Strengthen relationships with Ad Technology vendors and evaluate new tools and products to augment existing capabilities

• Test, validate and troubleshoot tagging and tracking issues as they occur – communicating status/next steps until resolution with all relevant stakeholders

• Manage platform integrations and consistent data flow and governance

• Communicate technical information to non-technical audience

              

• Keep up-to-date with industry trends and DoubleClick Google product releases and digital media policies to ensure we are operating within compliance guidelines.

• Staying up-to-date on digital industry trends and developments in the digital market and new technologies – seek ways to continually improve and optimise current processes by recommending appropriate technical solutions

• Managing and prioritising work effectively to ensure internal deadlines, timetables and approvals are met.

  

LIKELY profile (but not fixed)

  

• Have an understanding of the role of tracking technologies and how it underpins digital ad operations

• Hands-on experience with ad server technology solutions

• Hands-on experience with tag management systems in web and mobile app environments

• Strong understanding of A/B and multivariate testing techniques and best practices

• Quantitative mind set, with a desire to work in a data-intensive environment

• Passion for both digital media and digital technology

• Strong understanding of digital marketing and/or e-commerce

• Curious by nature with strong analytical skills, problem solving skills and attention to detail

• Comfortable working in a business setting and someone who has business acumen and an innovative mind-set.

                  

      

关于宏盟媒体集团
 
作为宏盟集团（纽约证券交易所代码：OMC）旗下的媒介服务公司，宏盟媒体集团是全球领先的营销和企业传播公司。宏盟媒体集团是全球领先的营销和企业传播的整合营销集团，为全球100多个国家的5000多名客户提供广告、战略媒体规划和媒介购买、直销与促销，公关以及其他专业传播服务。
宏盟媒体集团由几个专业媒体公司组成。其中OMD（******************）是享誉世界的具有卓越创新能力的大型媒体传播专家，PHD（****************）是一家凭借开拓性思维领导力和创新性服务获得普遍认可的领先媒体服务公司。