Associate Marketing Manager
广州英辅语言培训中心
- 公司规模:10000人以上
- 公司性质:外资(欧美)
- 公司行业:教育/培训/院校
职位信息
- 发布日期:2019-11-14
- 工作地点:广州-天河区
- 招聘人数:1人
- 工作经验:3-4年经验
- 学历要求:本科
- 职位月薪:1.2-1.6万/月
- 职位类别:市场/营销/拓展经理
职位描述
职责描述:
1. 全年与阶段性的市场 &渠道工作: 负责所属校区线下市场活动的推广与策划,维护品牌美誉度,并负责一定的商务合作开拓。
1、管理下属市场专员的工作:定期设定每个专员和对应每个校区的工作目标,帮助下属专员理清现阶段的工作思路;
2、监控下属校区的数据情况:了解每个校区的全盘数据,对于存在问题或者潜在问题的校区保持敏锐的嗅觉,及时发现问题,并与对应专员落实解决行动方案;
4、与运营团队的沟通:针对下属校区的市场计划需要与相关的运营团队进行沟通,并从反馈中进行相关的计划调整,确保校区运营团队对市场计划的了解和支持。
任职要求:
1、优秀的执行能力;
1、良好的沟通能力与学习能力;
3、逻辑清晰,具有良好的分析能力
4、行业不限,有销售管理或市场管理经验优先
5、本科或以上学历,3-5年工作经验
职责描述:
Act as the regional marketing leader in charge of planning and implementing the marketing activities in the region.
The job holder is responsible for the marketing result of the whole region as well as each school in the region
? Co-develop school-based marketing plan with Regional Marketing Manager and execute the agreed plan
? Proactively work closely with the Center Directors and staff to solicit feedback on the effectiveness of the marketing campaigns.
? Develop and manage multiple marketing channels. Monitor channel effectiveness and make necessary changes.
? Support ME to hire and retain a qualified promoter team
? Drive internal marketing program to help generate more referral and recommendation leads and students.
? Channel marketing business development (partnership with local public and private schools, other kids education firms, corporate deals, etc) and follow through execution.
? Reporting and analysis
– Monitor offline activity productivity
– Analyze spending efficiency
– Seasonal competitor analysis
– People management
– Develop and lead a stable and high performance team, incl. marketing executive, promoter team leaders, promoters, and TA.
任职要求:
Qualifications:
- Min.3- 5 years of working experience depending on candidate. Experience in leading and coaching a sales/marketing team is a plus.
- Proven track record in driving business result through marketing
- Strong execution and analytical skills are must
- Good verbal and written communication skills in English.
Personal Profile:
- Good organization and analytical skill
- Full of initiative and able to follow through the ideas with plans and actions. Eager to share ideas and best practice
- Responsive to the needs and interests of consumers and schools
- Ability to prioritize multiple projects, meet challenging deadlines and perform under pressure
- Detail oriented, hands on and want to get involved.
- Good communication and presentation skill.
职能类别:市场/营销/拓展经理
公司介绍
在英孚教育青少儿,您将与孩子一起工作,这充满着趣味和挑战。在工作时,您将面对世界充满好奇,拥有探索精神的孩子们,见证他们的点滴成长,成就他们的美好未来。欢迎您加入我们充满童趣,活力满满的青少年团队。
联系方式
- Email:e1.recruit@ef.com
- 公司地址:荔湾区中山七路西门口富邦中心4楼
- 电话:13570412125