广州招聘

职位描述：
Based in Guangzhou, the Assistant Marketing Manager( Digital ) is a creative, charismatic leader who will craft a unified digital vision for Swire Properties, energise the company around digital possibilities, coordinate digital activities, rethink products and processes for the digital age, and direct research for critical tools or resources.

Responsibilities:
- Spearhead the execution of a company-wide digital strategy through a holistic approach involving Web, mobile, social and traditional platforms.
- Work closely with each business center to understand the scope of the company’s operations and establish priorities for areas to digitally enhance or modify.
- Align back-office technology with front-office innovations to ensure that departments are working together towards the implementation of the strategy.
- Define the digital consumer experience across all business touch points and leverage analytics to understand customer behaviour and make adjustments.
- Connect with experts in the industry and form capacity-building partnerships.
- Actively research the latest innovations, changes in competition and shifts in market.
- Communicate the company’s digital vision internally and externally.
- Set clear goals with measurable results and report regularly to Senior Management.

Requirements:
- 3+ years of relevant experience in marketing, IT or digital product development, a significant proportion of which is at a supervisory or management level
- Strong background in information architecture design, experienced in development of websites, other digital tools and platforms
- Demonstrable track record at project managing large scale web or other digital projects involving cross-functional teams and different markets
- Firm understanding and experience of managing CRM, search campaign optimization
- Familiarity with international, HK and Chinese social media platforms and insight into how digital trends are affecting our industry

Preferred
- An MBA or MS in computer science, information systems, or equivalent experience
- Experience in property, consumer retail preferred 举报 分享

太古，创办于十九世纪英国的利物浦，拥有近二百年营商经验。时至今日，太古已是一个规模庞大的多元化跨国企业集团，业务范围由地产、航空、饮料、海洋服务以至贸易及实业等。集团凭籍无比魅力和进取精神发展成今天紧密相连的庞大业务网络，生机蓬勃，日趋高科技，并且着眼于未来。
太古汇（广州）发展有限公司为太古地产在广州的大型综合发展项目，位于广州市天河中央商务区核心地段，包括一个大型购物商场，两座甲级写字楼，一个文化中心和广州首家文华东方酒店。