Strategy & Communication Manager
康宁(上海)管理有限公司
- 公司规模:500-1000人
- 公司性质:外资(欧美)
- 公司行业:制药/生物工程
职位信息
- 发布日期:2020-11-10
- 工作地点:上海
- 招聘人数:若干人
- 工作经验:10年以上经验
- 学历要求:本科
- 语言要求:英语熟练
- 职位类别:公关经理 媒介经理
职位描述
PURPOSE OF POSITION
Plan, develop and manage a communications portfolio for Corning; including issues management, internal & executive communications, corporate social responsibility, media relations, regional business-to-business marketing communications and commercial effectiveness practice areas.
Serve as an effective advocate for China communications; striking a practical balance between implementing proven operating processes for the organization and demonstrating the leadership initiative to deliver communications programming that reflects a deep understanding of Chinese business culture.
Take a lead role in representing China in collaboration with a global team of marketing communications professionals to enable commercial success through the deployment of outstanding communications programming. Drive internal communications, in conjunction with a pan-Asia team of communications professionals.
Coordinate closely with the division leaders within government affairs, commercial and business development organizations on program management matters.
Build a high-performance work team, in close coordination with established organizational talent management protocols, to develop and advance China-based communications talent.
RESPONSIBILITIES
? Help establish the strategic direction for the overall portfolio of communications programs. Articulate that approach to internal stakeholders.
? Set the operational tempo and focus for the comms function through the deployment of established, standardized work tools, including basic planning, program progress, and evaluation methods.
? Own the external promotional strategy, including narrative development, brand alignment, channel management, metrics and reporting. Oversee localization of corporate and division content.
? Develop executive thought leadership program. Draft scripts, emails, social posts, customer letters, and internal and external presentations that advance business objectives. Provide strategic communications counsel that reflects an understanding of the business and individual leadership styles.
? Engage with China-based employees to ensure that they understand operational priorities and their role in meeting those objectives
? Focus on innovative communications practices to extend the reach and impact of division key messages, new product launches, leadership platforms, etc.
? Collaborate with government affairs, commercial and business development organizations to support trade delegation commercial and technology visits.
? Maintain pulse on emerging innovations.
? With support from division and functional leaders, manage issues quickly and professionally.
? Serve as the primary communications contact for industry trade publications in China. Develop and maintain trade media and influencer bank. Manage media requests in alignment with positioning strategy and according to IAP policies.
? Supervise and develop junior communications staffers. Represent the China region as part of a global communications team and corporate communications, as needed.
? Administer the overall communications budget.
CORE COMPETENCIES
? Excellent written and verbal communications skills – Mandarin/Simplified Chinese and English.
? Demonstrated project management track record; setting priorities and staying organized to deliver multiple projects and meet aggressive deadlines.
? Collaborative work style and organizational savvy.
? Strong problem solving, conflict management and negotiation skills.
? Proven supervisory skill set; experience in applying management tools including talent planning, program progress, and evaluation methods, as well as defined position descriptions, management by objectives and ongoing performance feedback.
? Senior communications counseling experience in advising business leaders and driving results in commercial, employees and issues management practice areas.
? Skilled in networking with an established linkages in the China business-to-business communications community; this expertise must be applied to be effective in the Corning business culture.
REQUIRED EDUCATION & EXPERIENCE
? Bachelor’s degree in communications, business, or related field; MBA or advanced communications degree is a plus.
? 10+ years’ experience in a communications role with at least 5 years management experience at a multinational company or PR firm.
? Demonstrated creativity in communications and sales enablement programming. Experience in product line management and product marketing.
? Proven track record of success in operating across geographical market segments.
? Recognized expert in developing people and in collaborating with high performance work teams.
? Demonstrated experience in working with top management and leadership.
? Skilled in managing social media forms as well as interactions with business media.
? Technical aptitude applied to product understanding.
公司介绍
康宁积极参与中国的发展已逾40年,康宁公司通过其子公司--康宁(上海)管理有限公司协调管理其在中国区的业务。今天,康宁在中国的投资与该地区新兴市场的趋势紧密结合。康宁在光通信、显示科技、汽车应用、生命科学及移动消费电子市场领域均是处于领先地位的企业之一。康宁公司在中国大陆地区的投资已超过80亿美元,并拥有约6000名员工。
欢迎将中英文简历发送E-mail至 gcrecruit@corning.com (请在邮件主题中注明应聘职位)
联系方式
- Email:gcrecruit@corning.com
- 公司地址:上海市浦东金桥出口加工区鲁桥路358号 (邮编:200040)