佛山招聘

岗位职责:

Position : (Senior) Brand Communication Specialist
Division : OAKLEY CHINA BRAND COMMUNICATION TEAM
Location : Shanghai
Job Summary
The (Senior) Communication Specialist is responsible for execution and activation on OAKLEY China brand communication, prioritizing on PR. Social Digital Communication, in order to support brand manager to manage daily execution on brand communication and coordinating outsourcing agencies working as one team. As well as to support event & sports marketing function to maximize the event/KOLs' media impact in order to drive brand awareness, TA affinity and sales conversion.

Key Responsibilities:
？Brand Communication Assets Management : Support brand manager to track and collect global brand communication materials, manage outsourcing localization quality;
？Support brand manager in delivering direct support and guidance to external business partners on brand presence in all formats;
Functional daily execution in coordination with outsourcing agencies:
？PR
oSupport brand manager addressing PR release copywriting based on global guideline for seasonal new launch or brand events and executing 1 on 1 media pitch;
oSupport brand manager on monitor agency supporting projects' copywriting & brand presence to maintain 1 brand tonality;
oMaintain and update media pool for consistent daily media communication, in order to win best ROI media exposure opportunities for consistent brand exposure on targeted medias;
？Social
oCollecting brand materials for outsourcing agency on daily social platform content creating; Monitor social content and campaign quality to maintain 1 brand tonality and along with global guideline.
oContributing creative ideas for certain social campaign projects and assist on campaign execution;
？Digital Marketing other potential digital initiatives support according to business need.

任职资格:

Education:
？4 year college degree and above
Experience:
？Est.2-3 years of Directly Related Experience on PR, Social/Digital Communication
Required Qualifications
？Passionate with sports brand, entrepreneur mindset working for an developing in-house brand team; CAN DO attitude
？Fast learner and ability to work under pressure
？An active team player with strong execution ability, a calm mind coordinator to leverage multi third parties to work as one team;
？Solid competency in PR/Social campaign management to control timeline and deliverables;
？Fluent verbal and written En & Cn communication skills, ability to localize American style brand culture into local friendly presence with creative thinking

Company introduction
A global company with 50 years of design & quality heritage
Rooted from Italy since 1961, Luxottica has been making and selling quality eyewear with fashionable design for 50 years. Today, Luxottica has over 6,200 optical and sun retail stores in North America, Asia-Pacific, South Africa and Europe and a strong and well-balanced portfolio of over 30 renowned global brands, including our own house brands and licensed brands.

A culture that makes talent shine - STAR Project
In order to help employee to become successful at their fields, Luxottica has created a talent development program called STAR Project to offer a series of training modules to upgrade the quality of store management as well as recognition of outstanding performances.

A heart of giving-back - One Sight
Luxottica believes in a world where vision care is a reality for everyone. Therefore, we created a Luxottica Group Foundation called One Sight - - a family of charitable programs dedicated to improving vision for those in need through outreach, research and education. Our mission is to restore and preserve clear vision for 250 million adults and children in need worldwide who cannot afford basic eye care. For more information, please go to http://www.onesight.org/asia/


50年引领眼镜时尚、传承高品质的全球化公司
陆逊梯卡来自意大利，创建于1961年，50年来一直生产和销售优质、时尚的眼镜。如今，陆逊梯卡在北美、亚太地区、南美和欧洲已拥有6200多家眼镜和太阳镜连锁店，旗下拥有及代理30多个国际著名品牌。

让人才闪耀的文化—“星计划”
为了帮助员工取得成功，并在其领域独当一面，陆逊梯卡创建了名为“星计划”的人才发展项目，提供一系列专业培训方案，提升商店管理的品质和对突出业绩的肯定。

一颗回报的心—OneSight
陆逊梯卡相信，视力保健对每个人来讲都可以成为现实。因此，我们创立了陆逊梯卡集团基金会“OneSight”—这是众多慈善计划的集合体，旨在通过扩大服务范围、研究和教育帮助有需要的人改善视力。我们的使命是帮助全世界2.5亿有需要但无力承担基本眼部健康护理的成年人和孩子恢复和保养视力。更多信息请登录http://www.onesight.org/asia/