大庆 [切换城市] 大庆招聘大庆市场/营销招聘大庆市场通路经理/主管招聘

Asst. CCD Mgr/Supervisor-Tea

联合利华中国有限公司上海分公司

  • 公司规模:10000人以上
  • 公司性质:外资(欧美)
  • 公司行业:快速消费品(食品、饮料、化妆品)

职位信息

  • 发布日期:2020-09-30
  • 工作地点:上海-长宁区
  • 招聘人数:1人
  • 工作经验:3-4年经验
  • 学历要求:本科
  • 职位月薪:1.5-2.5万/月
  • 职位类别:市场通路经理/主管

职位描述

Key Task within Responsibility

1. Category Definition & Priority

? Lead shopper insight into category development agenda (use more, more usage and more user)

? Develop product RTM strategy with RTM team and deploy with regional CCD

? Work with Channel team to develop 6P from category lens fit into channel scope

2. Category S&OP / Promotion & Baseline including TTS, GM Mix

? Forecast on NPD, MI, Baseline with dynamic management

? Delivery S&OP and P&L via trade spending management (necessary BMI in CDP)

? Work with SMM to develop category/brand instore experience via F&B AG

? Close work with K/RCCD to localization / customize the national category plan

3. Category Premiumization & Digitalization with DMP

? Work with Innovation deployment team to crack Unilever premiumization agenda

? Lead promotion digitalization agenda

Facilitate brand and product digitalization agenda with Marketing team

4. Operation Simplification

Key Competency/Skill Set & Priority

? Drive CCD simplification agenda

? Drive RTM Excellence

? Category growth via MDM and Shopper – Insight

? Differentiating Channel and Retailer Format Strategies

? Trade Investment and Pricing – ROMI

? Business planning

? Perfect store

Requirements:

1.CCD experience

2.3 years FMCG working experience 

3.Good communication and business acumen

4.Logic thinking and strong analysis power


职能类别:市场通路经理/主管

公司介绍

联合利华的使命是让您的生活更具活力并使您心情愉悦、神采焕发、享受更加完美的生活。每天,在全世界,人们都会接触到联合利华的产品。我们的品牌受到各地消费者的信赖,我们已成长为全世界最成功的日用消费品生产商之一。我们是全球***的的冷冻食品、冰淇淋、茶饮料、人造奶油和调味品生产商,也是全球***的洗涤、洁肤和护发产品生产商之一。在中国,我们已经成功地建立了力士、清扬、多芬、夏士莲、旁氏、奥妙、金纺、中华、立顿、四季宝、家乐、和路雪 等诸多为广大消费者熟悉和喜爱的品牌。同时,我们努力保持与当地社会的交流,关心当地社会的发展,重视当地人才的培养。我们热忱期待您的加入!
Unilever's mission is to add vitality to life and help people feel good, look good and get more out of life. Every day, around the world, people reach for Unilever products. Our brands are trusted everywhere and, by listening to the people who buy them, we've grown into one of the world's most successful consumer goods companies. We are the largest frozen foods, ice cream, tea-based drinks, margarine and seasoning product manufacturer, and is one of the largest cleaning, skin cleansing and hair care product manufacturers. In China, Unilever has built brands which are known and liked by many Chinese consumers, such as Lux, Clear, Dove, Hazeline, Pond's, Omo, Comfort, Zhonghua, Lipton, Skippy, Knorr, Wall's. We are committed to be a responsible corporate citizen by contributing to the local communities and economic development. We actively develop people and build local leadership. Welcome to join us!

联系方式

  • Email:scott.gu@unilever.com
  • 公司地址:地址:span北京