Digital Media Manager
雅诗兰黛(上海)商贸有限公司
- 公司规模:5000-10000人
- 公司行业:快速消费品(食品、饮料、化妆品)
职位信息
- 发布日期:2019-01-16
- 工作地点:上海-静安区
- 招聘人数:1人
- 职位月薪:2-3千/月
- 职位类别:市场/营销/拓展经理
职位描述
职位描述:
Key scope:
? Develops the Affiliate’s social/digital strategy, educates Brand teams and coaches them to develop and improve their Digital Marketing and Social Media programs
? Leads Affiliate governance oversight for local Influencer strategies across the Brands. Builds and maintains a database of digital influencers with ROI tracking for use by the Brands
? Has ownership of digital/social local market landscaping, competitive benchmarking, and social listening activities
? Manages overall local digital agency relationships and cost optimization of activities
? Support / lead smaller brands digital/social planning, content development and execution
Key competencies / capabilities:
? High learning agility, love to explore new things, dare to be a pioneer
? Solid operational social media and digital marketing experience with proven success (not only in digital media but also digital content creation)
? Exposure to community based marketing and e-commerce
? Strong analytical skills
? Strong communications and interpersonal skills
? Understanding of web technologies involved in digital and social platforms
举报
分享
Key scope:
? Develops the Affiliate’s social/digital strategy, educates Brand teams and coaches them to develop and improve their Digital Marketing and Social Media programs
? Leads Affiliate governance oversight for local Influencer strategies across the Brands. Builds and maintains a database of digital influencers with ROI tracking for use by the Brands
? Has ownership of digital/social local market landscaping, competitive benchmarking, and social listening activities
? Manages overall local digital agency relationships and cost optimization of activities
? Support / lead smaller brands digital/social planning, content development and execution
Key competencies / capabilities:
? High learning agility, love to explore new things, dare to be a pioneer
? Solid operational social media and digital marketing experience with proven success (not only in digital media but also digital content creation)
? Exposure to community based marketing and e-commerce
? Strong analytical skills
? Strong communications and interpersonal skills
? Understanding of web technologies involved in digital and social platforms
职能类别: 市场/营销/拓展经理
公司介绍
雅诗兰黛集团由雅诗兰黛和约瑟夫兰黛创始于1946年。如今,雅诗兰黛集团傲居世界化妆品行业领先地位,生产和营销高品质的护肤、彩妆、香水和护发产品。集团旗下拥有超过25个知名品牌,产品行销全球150多个国家和地区。
2002年,正式成立在中国的全资子公司,一直致力于为中国消费者提供***品质的产品和服务。集团经营着Estée Lauder雅诗兰黛、Clinique倩碧、Origins 悦木之源、La Mer 海蓝之谜、M.A.C魅可、Bobbi Brown芭比波朗、Tom Ford Beauty汤姆福特美妆等高端护肤彩妆品牌,以及Jo Malone London祖玛珑、Ermenegildo Zegna杰尼亚、DKNY等香水品牌。
在关注销售业绩的同时,雅诗兰黛集团始终致力于集团内人才的发展及培养,同时关注于多项公益事业。集团以家庭文化为本,关心关注每位员工。
欢迎加入“雅诗兰黛公司”大家庭!
2002年,正式成立在中国的全资子公司,一直致力于为中国消费者提供***品质的产品和服务。集团经营着Estée Lauder雅诗兰黛、Clinique倩碧、Origins 悦木之源、La Mer 海蓝之谜、M.A.C魅可、Bobbi Brown芭比波朗、Tom Ford Beauty汤姆福特美妆等高端护肤彩妆品牌,以及Jo Malone London祖玛珑、Ermenegildo Zegna杰尼亚、DKNY等香水品牌。
在关注销售业绩的同时,雅诗兰黛集团始终致力于集团内人才的发展及培养,同时关注于多项公益事业。集团以家庭文化为本,关心关注每位员工。
欢迎加入“雅诗兰黛公司”大家庭!
联系方式
- Email:jeanne.wang@cn.manpowergroup.com
- 公司地址:天津
- 电话:18630020184