大庆招聘

职位描述：
1. Counter Management (VM/Supplier/Inventory/Shipment/Supervision)

？ Inventory Management
- Set up a communication system of incoming stock and process of getting the stock on counter in Haikou
- Discontinuation inventory and expired products clearance implementation and tracking
- Track discontinuation and clearance scheme performance
- Track in coming shipment from office or DC into stores and keeping AC informed
- Keep very close eyes to our stocks situation and update ASM / AC regularly
- Track OOS in order to coordinate with operation and partners for locating stock

？ Newness / Launch / VM
- Track what newness shall be on counter
- Execute product launches planogram
- Track and implement marketing material usage
- Make sure every details of the store is aligned with VM guideline, from backwall planogram, to end cap / launch tester display, to details like comband
- Take the lead to design effective merchandising and change planogram when necessary
- Coordinate with AC, store and BAs for opening merchandising and operation
- Follow up planogram to make sure they are within brand guideline
- Execute Go To Market Plan VM guideline / focus of the month

？ Counter Maintenance
- Execute especial event and special launches planogram
- Report maintenance issue timely and arrangement with contractor
- Make sure the counter is neat and tidy
- For LaMer: Liaise with Fish Tank maintenance people to ensure that the fish tank is in good condition at all times
- Feedback testers sufficiency
- Monitor for counter supplies i.e hygiene tools / brother tape (e.g. cotton pads/sticks, dry/wet tissue, other hygiene essentials are provided)

？ Sales Management
- Execute and track Monthly Mechanics, Retail Sales Target, Core Item Target and Average transaction amount target by BA; analyze and review goal attainment and develop strategies to improve performance
- Be a role model to sell and serve customers in the store
- Hold weekly briefly to CM, BAs and GS to go through targets, achievement rate tracking, mechanics and incentive scheme, monthly focus and new program execution
- Make Sure BA grooming are up to standard and according to grooming calendar
- Supervise BAs/GS execution on counter and make sure staff deliver consistent, excellent customer service in accordance with our standards
- Create and maintain an atmosphere geared to achieving sales and profit goals

2. Marketing Programs

？ Competitors’ Tracking
- Getting competitor's info from field on total retail sales, newness performance, staff movement, new product launch and innovation

？ Marketing newness/GWP
- Execute Go To Market Plan new product launches and GWPs. Track sample + GWP usage and provide feedback
- Track incentive release with AC, SE&P Mgr and operation
- Implementation of BAs' and operations' incentive scheme, including communication of promotion mechancis to field, and ordering of incentives
- HPP / On counter Promotion / Event coordination with AC, store and contractor; make sure that on-counter promotions are executed timely
- Drive and participat in on-counter event
- Monitor and provide comment on new product sales performance, competitor movements (sales, promotions activities, incentive schemes and counter changes), business / trends / environments.
- Provide feedback on assortment based on customer preference and sales performance

3. Human Resources

？ Recruitment
- BA Recruitment (incl. interview) & Retention
- Supervise Promoter pool with AC and SE&P Mgr (EL)
- Maintain a highly performance GS and promoter pool

？ Coaching
- Train and develop new hires
- Half yearly field staff evaluation
- Attend Seasonal, Basic School and GS Training, and assist on-counter coaching on selling techniques of new product and performance follow up especially for newly joined BAs, GA or Promoters
- Ensure that our BAs are informed and updated of brand related matters (Newness, Counter Updates, etc.)

？ Motivation
- BA / CM / GS development and motivation
- Maintain a cohesive, cooperative work environment through team building and motivation
- Maintain a communication system for the store to ensure all staff review current initiatives and direction

4. Reporting

？ Feedback on CC / BA performance
？ Submit monthly OOS report
？ Submit monthly photo report, and provide feedbacks on store issues. (e.g. trans update, rectify reports, BA/GS performance)
？ Provide feedback of BA’s performance to Education and Sales team. 举报 分享

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