Trade MKT Manager
米其林（中国）投资有限公司
- 公司性质：外资(欧美)
- 公司行业：机械/设备/重工
职位信息
- 发布日期：2016-09-11
- 工作地点：上海-长宁区
- 招聘人数：1人
- 学历要求：本科
- 语言要求：英语 熟练
- 职位月薪：250000-300000/年
- 职位类别：市场/营销/拓展主管
职位描述
职位描述：
Principal Accountabilities
1. Develop, deploy and implement trade marketing initiatives in shop especially for consumer promotion for all Michelin channels
2. Define and develop merchandising and related tools to facilitate POS recommendation Michelin
3. Coordinating with CEM team on related initiatives and databases
Key Qualities Required
1. Define and implement effective consumer promotion nationwide both of summer and winter tire and evaluate result
2. Good MKT/consumer experience sense
3. Good presentation skill both in Chinese and English
Qualifications
Bachelor or above, 5 years' related experience(Trade MKT, Consumer Promotion),with oversea working/studying experience is better.
FMCG/auto industry backgroud
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Principal Accountabilities
1. Develop, deploy and implement trade marketing initiatives in shop especially for consumer promotion for all Michelin channels
2. Define and develop merchandising and related tools to facilitate POS recommendation Michelin
3. Coordinating with CEM team on related initiatives and databases
Key Qualities Required
1. Define and implement effective consumer promotion nationwide both of summer and winter tire and evaluate result
2. Good MKT/consumer experience sense
3. Good presentation skill both in Chinese and English
Qualifications
Bachelor or above, 5 years' related experience(Trade MKT, Consumer Promotion),with oversea working/studying experience is better.
FMCG/auto industry backgroud
职能类别： 市场/营销/拓展主管
公司介绍
米其林集团是世界500强企业之一，全球轮胎业科技和创新的领导者。在全球五大洲设有68间生产工厂，所生产的轮胎行销全球170多个国家，全球雇员人数约114, 000人。自1988年进入中国，业务快速增长，米其林已分别在沈阳和上海成立2家独资企业，1家合资企业，一个研发中心和位于上海的总部，以及一个设于香港的代表处。在台湾，米其林集团设有台湾米其林轮胎股份有限公司。米其林中国区现有的员工总数6,300名。