E-Marketing Manager
丝芙兰(上海)化妆品销售有限公司
- 公司性质:合资(欧美)
- 公司行业:快速消费品(食品、饮料、化妆品)
职位信息
- 发布日期:2012-08-11
- 工作地点:上海-黄浦区
- 招聘人数:若干
- 工作经验:三年以上
- 学历要求:本科
- 语言要求:英语熟练
- 职位类别:网站营运经理/主管 网站营运专员
职位描述
Duties and Responsibilities:
Base on business objectives to initiate online marketing communication strategy and lead agencies to deliver qualified works;
Monitor and analyze campaign & channel performance to keep optimizing overall ROI;
Supervise the continuous development of editorial contents to educate the members;
Work closely with Category team to develop regular promotion calendar and create extra sales channels such as market place, referrals;
Work with suitable partners/brands on co-branding campaigns;
Make CRM Strategy and ensure the smooth & sound execution.
Qualifications:
1. Education: Bachelor degree from a reputable university;
2. Work Experience: 5+ years relevant experience in online marketing and CRM;
3. Good beauty sense;
4. Cosmetics, FMCG related industry preferred;
5. Critical thinking and great attention to details.
公司介绍
1969年,丝芙兰由多米尼克?曼东诺德(Dominique Mandonnaud)在法国创立,带来突破及创新的品牌理念,与一众品牌伙伴建立了紧密的合作关系——经典大牌、独立小众品牌、新晋潮流品牌以及好评如潮的丝芙兰自有品牌组成美妆矩阵,为消费者提供多元选择,引领消费者感知姿态万千的美力世界。
全球高端美妆零售商,于1997年加入全球奢侈品巨头 – 法国路威酩轩集团Moet Hennessy – Louis Vuitton(以下简称LVMH). LVMH旗下拥有近70个各具特色的著名品牌。集团主要业务包括葡萄酒和烈酒、时装和皮革制品、香水和化妆品、钟表和珠宝及精品零售五个领域。品牌包括酩悦香槟,路易威登,思琳,迪奥,斐登,真力时和泰格豪雅等等。