东莞 [切换城市] 东莞招聘东莞市场/营销招聘东莞市场/营销/拓展经理招聘

Fresh Food Merchandising Manager

广东赛壹便利店有限公司

  • 公司规模:5000-10000人
  • 公司性质:合资(非欧美)
  • 公司行业:批发/零售

职位信息

  • 发布日期:2012-11-13
  • 工作地点:广州-越秀区
  • 招聘人数:1
  • 工作经验:五年以上
  • 学历要求:本科
  • 语言要求:英语良好
    粤语一般
  • 职位类别:采购经理  市场/营销/拓展经理

职位描述

The Job Responsibility-Food Merchandising:

  • Ensure the implementation of the RTE strategy plan
  • Continue to drive the RTE sales and marketing plan.
  • Research and develop new RTE initiatives for the business.
  • Keep updated of market trends and proactively source new products and seek exclusive items to differentiate the brand.
  • Continue to support corporate brand development to maintain strong brand equity
  • Ensure the development and implementation of an effective operating plan to support the Fresh Food expansion.
  • Ensure development of training programs for all staff to ensure they are suitably trained to support product sales and quality
  • Optimizes range compatibility by reviewing and recommending changes, maintain optimal inventory level to maximize sales opportunities.
  • Improve turnover, positively influence customer shopping behavior, and increase GP via before/after profit analysis on specific RTE developments.
  • Monitor competitors initiatives and develop actions to combat there strenghts
  • Ensure compliance with Health and Safety regulations in accordance with local laws.
  • Lead Category Management team to implement initiatives approved by Management and to maximise sales and profit.
  • Develop and implement strategic marketing plans to expand the RTE business and support total business initiatives

The Job Responsibility-Marketing:

  • Understand, analyze and monitor the target markets, including industry environment, market/customer requirements, competitors, competitive positioning, etc.
  • Identify the developments in the target markets such as new consumer behaviour and new product and application opportunities.
  • Develop and maintain appropriate planning and execution of marketing programs and promotional activities.
  • Work out sales related statistics for management.
  • Manage a highly efficient marketing team
  • Responsible for the CRM maintenance and website marketing

The Person:

  • University graduate with minimum 6 years' FMCG experience, preferably in retail or food chain industry, those with experience in fresh food product development and marketing is an advantage.
  • Dynamic, proactive and result-oriented with the ability to achieve targets.
  • Attentive to detail and react quickly to changes in the retail market.
  • Strong interpersonal communications, negotiation and analytical skills.
  • Good command of English and Chinese

公司介绍

实力雄厚的集团背景
华南7-Eleven的经营者是广东赛壹便利店有限公司,隶属于怡和集团旗下的牛奶国际。牛奶国际旗下有零售店铺6,600多家,雇用员工超过200,000人,于2017年录得营业额超过210亿美元,是亚洲著名的零售集团。牛奶国际拥有7-Eleven在中国香港、中国澳门、中国华南地区及新加坡四地的经营权,分店超过2,300家。牛奶国际的业务范围包括超级市场、大型超市、美健产品零售店、便利店、家居用品店等,属下有惠康、万宁、健与美连锁店、美心西饼等多家连锁企业。
便利店市场的领导者
作为华南便利店行业的先行者,7-Eleven从1992年深圳的5间便利店起步,发展到今天在广州、深圳、东莞、珠海、佛山、中山、江门、惠州、湛江、阳江、茂名、清远12个城市的分店总数超过1500间,毫无疑问是广东便利店市场的领导者。更令7-Eleven自豪的是,2005年南中国7-Eleven获得国家商务部批准,允许其在华南地区开展特许经营业务。相信在新的形势下,南中国7-Eleven能够在华南地区大展拳脚,使7-Eleven便利店遍地开花!
无微不至的便利服务
提起便利店,不能不提7-Eleven,24小时服务的形象深入人心,所有7-Eleven店铺每天24小时通宵营业,风雨不改,向顾客提供便利、快捷的购物服务,由快餐食品、日用品、小食、饮料,报刊,以至7-Eleven专利产品思乐冰等,均可随时买到。除此之外,7-Eleven近年先后引入移动收费服务,售卖电话卡、移动电话充值卡、游戏卡,一向积极开拓新的服务以求更全面照顾顾客生活所需。
简介
7-Eleven便利店从1927年创立至今,一直领导便利店行业,在全球已超过60,000家店铺,其中广东省内超过1400家。24小时不停为顾客提供快餐食品、日用品、小食、饮料,报刊,移动电话充值卡、游戏卡,甚至提供复印、传真等服务,随时随地想你所想,便利每一天!
Introduction
Since 1927, 7-Eleven has been a leader in convenience retailing. Today, there are more than 60,000 stores around the world, and more than 1500 stores in Guangdong Province. 7-Eleven serves 24 hours, provides Foods, Commodities, Snacks, Drinks, Newspapers, Cell Phone Rechargeable cards, Online Game Rechargeable cards, you can even Copy and Fax in 7-Eleven. According to our principle: Express Fresh Life, 7-Eleven will fulfill your demands anytime, anywhere!

联系方式

  • 公司地址:广州市越秀区中山五路219号中旅商业城写字楼1601室 (邮编:510030)