GAP/盖璞 Ecommerce Marketing Specialist
盖璞(上海)商业有限公司(Gap China)
- 公司规模:500-1000人
- 公司性质:外资(欧美)
- 公司行业:服装/纺织/皮革
职位信息
- 发布日期:2013-09-18
- 工作地点:上海-静安区
- 招聘人数:1
- 工作经验:一年以上
- 学历要求:本科
- 职位类别:其他
职位描述
ESSENTIAL DUTIES & RESPONSIBILITIES:
Business & Finances:
? Understand business goals and requirements for marketing campaigns and initiatives.
? Follow up on executions of marketing channels, which including mobile APP, Wechat, bank and other CPS channels.
? Work closely with marketing manager on CRM program executions, including VIP programs, points programs and O2O initiatives.
? Follow up on internal finance processes of marketing initiatives, including contract, PO, payment, etc.
Reporting:
? Prepare and integrate weekly marketing report. Follow up the monthly CRM reports with external eCommerce partner.
Leadership & Employees:
? Proactively seeks out opportunities to learn more about digital marketing knowledge. Uses knowledge to suggest new ideas and change to marketing initiatives.
ORGANIZATION RELATIONSHIPS:
? Work closely with counterpart of creative team, production and channel management, merchandising, store operation, brand marketing and external eCommerce partner.
REQUIRED QUALIFICATIONS:
1) Knowledge, skills & abilities:
? 1-2 years digital or eCommerce marketing experience.
? Excellent oral/written communication and interpersonal skills.
? Highly detailed oriented; Self-motivated and driven. Ability to work well independently and within a group setting.
? Exposure to retail, fashion and/or multi-national companies is a plus.
2) Minimum educational level:
? Bachelor’s Degree or equivalent
Business & Finances:
? Understand business goals and requirements for marketing campaigns and initiatives.
? Follow up on executions of marketing channels, which including mobile APP, Wechat, bank and other CPS channels.
? Work closely with marketing manager on CRM program executions, including VIP programs, points programs and O2O initiatives.
? Follow up on internal finance processes of marketing initiatives, including contract, PO, payment, etc.
Reporting:
? Prepare and integrate weekly marketing report. Follow up the monthly CRM reports with external eCommerce partner.
Leadership & Employees:
? Proactively seeks out opportunities to learn more about digital marketing knowledge. Uses knowledge to suggest new ideas and change to marketing initiatives.
ORGANIZATION RELATIONSHIPS:
? Work closely with counterpart of creative team, production and channel management, merchandising, store operation, brand marketing and external eCommerce partner.
REQUIRED QUALIFICATIONS:
1) Knowledge, skills & abilities:
? 1-2 years digital or eCommerce marketing experience.
? Excellent oral/written communication and interpersonal skills.
? Highly detailed oriented; Self-motivated and driven. Ability to work well independently and within a group setting.
? Exposure to retail, fashion and/or multi-national companies is a plus.
2) Minimum educational level:
? Bachelor’s Degree or equivalent
公司介绍
GAP为各年龄层消费者带来经典的美国风尚。
从1969年创立以来,GAP一直广受时尚消费者青睐,人们喜欢用GAP时髦又休闲的服饰轻松搭配,穿出自己的时尚风格。今天,GAP依然是人们选购T恤、帽衫、贴身裤装和牛仔等衣橱必备的首选品牌。
从最初的Gap发展到现在包括GapKids, babyGap, GapMaternity和gapbody的全系列产品,GAP能满足各年龄层消费者的时尚需求。
发展至今,GAP已成为以“酷、自信、休闲”风格的服饰演绎生活方式的文化标志。
从1969年创立以来,GAP一直广受时尚消费者青睐,人们喜欢用GAP时髦又休闲的服饰轻松搭配,穿出自己的时尚风格。今天,GAP依然是人们选购T恤、帽衫、贴身裤装和牛仔等衣橱必备的首选品牌。
从最初的Gap发展到现在包括GapKids, babyGap, GapMaternity和gapbody的全系列产品,GAP能满足各年龄层消费者的时尚需求。
发展至今,GAP已成为以“酷、自信、休闲”风格的服饰演绎生活方式的文化标志。
联系方式
- 公司地址:上城区延安路278号
- 电话:13621652304