东莞 [切换城市] 东莞招聘东莞市场/营销招聘东莞市场分析/调研人员招聘

Marketing Communication Specialist

百力通(上海)国际贸易有限公司

  • 公司规模:150-500人
  • 公司性质:外资(欧美)
  • 公司行业:机械/设备/重工

职位信息

  • 发布日期:2013-07-11
  • 工作地点:上海-青浦区
  • 招聘人数:1
  • 工作经验:二年以上
  • 学历要求:本科
  • 语言要求:英语熟练
  • 职位类别:市场分析/调研人员  市场企划专员

职位描述

General Summary

The MarCom Specialist is responsible for building and promoting the company brand, generating and maintaining market awareness, and accelerating the sales cycle via marketing communications in the areas of advertising, PR, trade shows, printed collateral, and internet-based communications. This position acts as interface between product and channel marketing, field sales and outside agencies to effectively deliver product promotion in the support of key marketing objectives.


Job Duties (Tasks, Responsibilities, etc.):

Marketing Communications:


  1. Responsible for preparing all promotional and branding materials, ads, PR releases, customer newsletters etc for communication purposes. Also involve working with the product managers to ensure that technical/product content is written clearly, concisely, and updated on a regular basis.
  2. Coordinate and support the important business events, onsite support major exhibitions, meetings/conferences, including receiving company visitors. Do the follow up work after the events, like name cards collection and event reports.
  3. Work with related functions to establish/manage/maintain company website, online and social media promotions to enhance both external and internal communications.
  4. Manage the stock/order of promotional items and follow up the payments for vendors.
  5. Provide written and verbal translation as required, manage documentations and archives.

Marketing Analysis:

  1. Make China Sales Monthly Report upon the existing format and process.
  2. Conduct Quarterly Customs Data Analysis-Europe & USA based on existing tool and process as required.
  3. Collect products/competitors/customers information through major events e.g. exhibitions and conferences etc.
  4. Collect other market information as required.

Knowledge, Skill and Ability Requirements:

1. Good written and spoken English.

2. Excellent interpersonal skills

3. Energetic team player and proactive attitude

4. Good at coordination, execution and multiple-task management. Organized. Detailed.

5. Strong working knowledge of MS software application

6. Good analysis skills and market understanding


Education Requirements:

(Degree and or additional relevant training):


1. Bachelor Degree in business related field (Journalism, Marketing, Business Administration, or Communications preferred)


Experience Requirements:

(Years of related experiences)


1. 1-3 years'experience in marketing, PR, advertising or media organizations.

公司介绍

百力通公司成立于1908年, 总部位于美国威斯康辛州密尔沃基市,是全球知名的户外动力设备风冷式汽油发动机制造商。我们为世界各地的OEM设计、制造、推广符合他们需要的发动机,并为这些发动机提供售后服务。同时,百力通也制造和销售发电机、高压清洗机、扫雪机、割草机和草坪车等草坪护理产品,并在这些领域处于市场领先地位。我们的产品遍布全球100多个国家。
百力通发动机强劲耐用,广泛用于园林机械、建筑设备和农业设备等。我们的发动机为全球的割草机、草坪车、抹光机、平板夯、发电机、水泵、微耕机等设备提供源源不断的动力。目前,割草机和园艺设备行业是我们最大的客户群。我们的产品已被世界各地的人们所认可。
百力通的公司愿景是成为全球领先的动力供应商,成为高价值动力产品的供应商,为人们提供简化工作、改善生活的解决方案。
百力通(上海)是百力通公司(Briggs & Stratton) 在中国的子公司,是百力通在中国的销售、市场和服务中心。我们在中国拥有近200家OEM客户和300多家授权服务商。凭借业界独有的发动机应用中心,百力通为OEM客户提供产品配套与认证支持。300多家授权服务商为百力通销售到中国的产品提供配件支持和售后服务。

欢迎登录百力通Career Page进行职位应聘
https://careers.basco.com/

 
Headquartered in Milwaukee, Wisconsin, Briggs & Stratton is the world’s famous producer of air-cooled gasoline engines for outdoor power equipment. We design, manufacture, market, and service these engines for original equipment manufacturers (OEMs) worldwide and provide after-sales services for these engines as well. We also design, manufacture, and sell generators, high pressure washers and snow sweepers and run the lawn products lines like Simplicity, Snapper, Ferris and Murray. Our products spread more than one hundred countries across six continents.
Briggs & Stratton engines are powerful and durable. They are widely used on lawn and garden equipment, construction equipment and agriculture equipment. These engines offer continuous power for walk-behind lawn mowers, riding lawnmowers, trowels, compactors, generators, water pumps and tillers. Currently, our largest market segment is lawn and garden industry. Our products have been recognized by millions of people all over the world.

We are offering competitive remuneration package and excellent incentives.
Interested parties, please email your resume both in English & Chineseand and expected salary to us.
For more information, please visit
our website. www.briggsandstratton.com/cn
Career Page website: https://careers.basco.com/