东莞 [切换城市] 东莞招聘东莞市场/营销招聘东莞市场/营销/拓展经理招聘

IPMI Marketing Mgr

上海锡科斯人力资源有限公司

  • 公司规模:150-500人
  • 公司性质:合资(欧美)
  • 公司行业:银行

职位信息

  • 发布日期:2012-08-20
  • 工作地点:深圳
  • 招聘人数:3
  • 工作经验:五年以上
  • 学历要求:本科
  • 语言要求:英语熟练
  • 职位类别:保险产品开发/项目策划  市场/营销/拓展经理

职位描述

Location:Shenzhen,Shanghai,beijing


Job responsibilities:
1. Lead marketing research to determine the right product, price, solicitation channel for each segment of the IPMI business.
2. Lead product development for the IPMI business from a marketing perspective.
3. Manage campaign testing, setup & evaluation of performance. Partner with CVM to identify the appropriate market segmentation targeting and drive continuous refinement of sales results.
4. Owner of the marketing plan and budget process & execution for the IPMI business; support the senior management to determine the long term marketing strategy.
5. Maintain effective business relationships with sponsors, medical providers and vendors and business partners/stakeholders in the JV, CDSS and other International operations.

6. Lead the IPMI BA team to execute sales plans in the assigned region to achieve sales targets/financial goals.
7. Build & maintain a highly influential, effective and well trained IPMI team.
8. Build and maintain intimate working relationships with all bank branches and BA sales team within the assigned region. Execute differentiated distribution strategies to penetrate different segments including private banking centers, wealth management centers and outlets.
9. Actively monitor sales results and activities plan, promptly implement remedial actions to bridge the gaps/shortfalls if necessary.
10. People development including self-improvement & staff development.
11. Responsible for business development opportunities within assigned region.



Qualifications:
1.Education University degree is required.
2.Work Experience Minimum 5 years of marketing experience, preferably in Insurance industry. Direct marketing & medical insurance related experience is a plus.
3. Marketing research experience
4.Promotional campaigns setup & monitoring experience
5.Data analytics
6.Insurance knowledge & basic understanding of healthcare environment in China

公司介绍

锡科斯集团(SilverCourse Group) 公司网站:*************************
*成立于1999年,是大中华地区代表性金融中高阶人才寻觅机构,专注为银行、保险、基金、证券...等金融业客户寻觅专业人才。
*总部设于上海陆家嘴金融中心,营业据点包含:多伦多、上海、北京、台北、深圳、广州、成都、大连…等城市。
*快速满足客户需求,提供专业、快速、精准、高性价比的服务
*协助客户完善人力资本,协助人才完善职涯规划
竞争优势
*专注金融行业中高级人才寻觅
*优良的品牌形象
*先进的招聘系统平台
*丰富的客户及人才资源
*坚强的顾问团队
*众多的营业据点
企业文化
*专注、专业、创新、团队合作
*勇于拼搏的创业家精神
*绿色企业:力行俭朴,节能环保,爱护地球
*善尽社会责任,经营有成,回馈社会

联系方式

  • 公司地址:地址:span北京