Assistant Chains MKT Manager-Tea
联合利华中国有限公司上海分公司
- 公司规模:10000人以上
- 公司性质:外资(欧美)
- 公司行业:快速消费品(食品、饮料、化妆品)
职位信息
- 发布日期:2021-01-12
- 工作地点:上海-长宁区
- 招聘人数:1人
- 工作经验:2年经验
- 学历要求:本科
- 语言要求:英语熟练
- 职位月薪:1.5-2.5万/月
- 职位类别:产品/品牌主管
职位描述
Job Responsibilities:
- Build deep understanding of chains restaurant by channel including current situation, issues and trends. Ensure this understanding is shared and developed throughout the sales organization to support solution-selling approach.
- Represent Lipton as segment expert in industry and work with sales and Tea chef to fully support the new product innovation for NKC customer.
- Define optimal product-basket for the channel, annual plans and channel budget.
- Develop annual activity plans; ensure integrated effort with category mix teams.
- Develop relevant marketing campaigns, manage implementation and measurement, which includes all media relevant to channel
Job Requirements:
1.A university degree.
2. Minimum of 3 years FMCG or food industry marketing management experience. Strong marketing professional skill especially in online/ digital area. Preferably in MNC.
3. Bilingual to communicate effectively in both English and Chinese (Oral and written communication).
4. Strong analytical and presentation skills.
5. Passion for growth on business development - identifying white space and turn it into execution plan.
6. Develop relevant marketing campaigns, manage implementation and measurement, which includes all media relevant to channel
7. Excellent interpersonal skill and good team player to ensure integrated effort with cross-functions;
8. Positive attitude; ''Can Do'' and winning spirit even in adversity or uncertainty.
9. Strive for continuous improvement and execution excellence.
10. Passion for Food&Tea. Preferably in knowledge about catering industry.
职能类别:产品/品牌主管
公司介绍
Unilever's mission is to add vitality to life and help people feel good, look good and get more out of life. Every day, around the world, people reach for Unilever products. Our brands are trusted everywhere and, by listening to the people who buy them, we've grown into one of the world's most successful consumer goods companies. We are the largest frozen foods, ice cream, tea-based drinks, margarine and seasoning product manufacturer, and is one of the largest cleaning, skin cleansing and hair care product manufacturers. In China, Unilever has built brands which are known and liked by many Chinese consumers, such as Lux, Clear, Dove, Hazeline, Pond's, Omo, Comfort, Zhonghua, Lipton, Skippy, Knorr, Wall's. We are committed to be a responsible corporate citizen by contributing to the local communities and economic development. We actively develop people and build local leadership. Welcome to join us!
联系方式
- Email:scott.gu@unilever.com
- 公司地址:地址:span北京