Content Manager - EPCCN313
舒适刀片(广州)有限公司上海分公司
- 公司规模:150-500人
- 公司性质:外资(欧美)
- 公司行业:快速消费品(食品、饮料、化妆品)
职位信息
- 发布日期:2021-01-12
- 工作地点:上海-长宁区
- 招聘人数:1人
- 工作经验:8-9年经验
- 学历要求:本科
- 职位月薪:2-3万/月
- 职位类别:市场企划经理/主管
职位描述
Content Manager
Changning, Shanghai
Permanent Role
Competitive salary & benefits
Let's Talk About You
You're ambitious, but you want a career with purpose - we love that. You're up for a challenge and ready to write the next chapter of your career story with a great group of encouraging colleagues. You want to make your mark and let your personality shine. Well, if you're interested in our Content Manager role, this might be your next step! You're looking for the chance to develop your career in a growing market within consumer goods, and you want to make an impact with a global consumer goods business with a portfolio of over 25 brands (Schick, Banana Boat, Bulldog Skincare…just to name a few!).
Let's Get Down to Business
We desire to hire a Content Manager to lead cross-brand and platform content strategy and execution for Edgewell China.
Here's a sample of the type of things you will be responsible for:
- Develop overall content strategy and business goals for Edgewell China brands across platforms including social and EC, and establish content pillars to substantiate continuous brand engagement and appeal
- Deliver constant brand messages to consumer through owned media creating engaging content, including but not limited to visual, video, articles across social & digital platforms, and EC platform, considering key culture moments, community and platforms key characteristics
- Design content mechanism with sales conversion, and expand consumer base to move across “AIPL”
- Partner with the brand team in content creation during key brand campaigns
- Analyze content market, benchmark and build competitive content KPI and continuously drive improvement in quality and efficiency
If there's one thing you'll get here at Edgewell, it's a collaborative group full of likable, diverse and nurturing colleagues. They're an inspiring bunch. While your experience is of course important, we're all about making useful things joyful, so we love when our prospective candidates are passionate about this too.
Are You Ready to Show Us What You've Got?
Being a matrix organization with local and regional reporting lines and having multiple local and global supply points, stakeholder management and good timely communication will be the keys to be successful in this role.
We'll need you to be comfortable taking the reins and guiding your colleagues along the way. We are looking for the following skills and experience:
- University educated and above
- Active and creative, sensitive to social trends, and fast learner for new content formats and trends
- Own and actively practice personal digital content account(s) with regular updates, is a passionate practitioner in digital and social content with solid learning and knowhow across platforms
- Solid 5-10 years brand and EC content management and execution experience with a track record of achievements
- Work experiences from either social/digital agencies (such as Little Red Book / Douyin / Bilibili) and/or MNCs can be considered
- Proactive and result-driven
- Challenge status quo to pursue excellence and continuous improvement
- A strong team player
- Fluent English in writing and reading
Now Take the Next Step
If you're looking forward to progressing your career with us, then we're looking forward to hearing from you. Please apply online with an up to date CV along with your salary expectations.
职能类别:市场企划经理/主管
公司介绍
“Edgewell”立志成为个人护理产品世界的创新挑战者。由自50多个国家的创新者和实干家组成的国际团队;拥有超过25个品牌的个人护理产品公司;我们始终处于创新的前沿,我们创造的一切都是倾心设计和用心制造的产品,为了让家庭更依赖让个人更信赖为人类健康增添福祉。Edgewell 拥有500+ 发明专利权,在日本/台湾市场份额表现出色。其中,除毛刀产品持续在中国市场份额表现出色,特别是Intuition(舒芙)系列产品深受中国消费者喜爱,成为中国消费者增强自信增添美丽不可或缺的美容必备工具。
香蕉船(Banana Boat)是中国消费者熟知的防晒产品品牌,也是全美热销防晒品牌,在美国,澳大利亚,墨西哥等国家市场份额表现出色。在中国市场高效快速发展的当下,Edgewell旗下 “香蕉船” 防晒系列产品正式进入中国市场。
Edgewell旗下众多品类包括:
? 剃须品类:Schick(舒适),Intuition(舒芙),Wilkinson Sword,Personna
? 美容护肤品类:Bulldog,Jack Black,CREMO
? 防晒品类:Banana Boat(香蕉船),Hawaiian Tropic
? 个人护理品类:Playtex,Carefree,o.b.
我们不断优化并持续在中国市场投资,创造具有竞争力的薪资福利和多层次培训体系,弹性工作时间,重视员工健康生活。如果你有创新思维,乐意面对挑战,尝试寻找人生新起点,请加入我们,共同成就属于彼此的光辉未来。
联系方式
- Email:internationaltalent@edgewell.com
- 公司地址:地址:span长宁路88号长宁八八中心1301-1303室