东莞招聘

OVERALL PURPOSE OF JOB    Assigned and aligned to region (AsiaPac), the Marketing Engagement Lead (MEL) will be the primary point of contact to stakeholders for digital production execution. The MEL will be responsible for demand management, scope management and domain expertise to manage the production, publication and maintenance of digital materials for the Brand including; websites, banners, emails and promotional campaigns to the highest international standard for function, design and innovation. They would also do budget management and campaign measurement and reporting activities. Person with marketing background, project management skills and exposure in managing international clients preferred. The person should be able to plan, prioritize and handle business escalations effectively. The Person needs to closely work with the marketing team and provide constructive solutions for their digital marketing platform and will be responsible for end to end digital delivery.   §  Primary point of contact to stakeholders for end to end Campaign execution §  Maintain and communicate project plans, manage status meetings and updates §  Ensure deliverables are in compliance with standards (metrics tagging, standard consent language, etc.) §  Campaign reporting activities, including measurement planning, post launch monitoring, campaign report delivery and communication to key stakeholders

The successful candidate will have:

    

?        At least 4-5 years’ experience in the following field (level of experience requirements will vary by brand they interface with)

    

?        Project management – Worked in international projects in the capacity of Project Manager

    

?        Internet Information technology

    

?        B2C & B2B portal environment

    

?        Internet Information technology, B2C & B2B portal environment experience should have been around 3 or more years

    

?        Content Management – Exposure in creation of web content for cross functional entities

    

?        Database management – Understand the concept of consumer data being captured in a backend database

    

?        Reporting and Tracking – Exposure to analyzing web traffic reports using different tracking tools

    

?        Understand the concept of digital marketing and knowledge about different forms of digital marketing solutions like websites, social media platform, eCommerce, SEO, etc.

    

    

Technical Skills / Knowledge / Experience

    

    

?        CMS: Recent experience working on a front-end development environment (desirable with a CMS)

    

?        OS: At least Basic Linux, Windows Server 2003/2008, XP, Vista, 7

    

?        Programming languages:

    

?        Tagging/Tracking: Google Analytics, Atlas, Web-trends

    

?        Other Tools: Microsoft Office Excel (advanced) for data analytics, Subversion

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