京东天猫运营店长
栢锐(东莞)科技贸易有限公司
- 公司规模:少于50人
- 公司性质:外资(非欧美)
- 公司行业:贸易/进出口
职位信息
- 发布日期:2021-01-13
- 工作地点:东莞-寮步镇
- 招聘人数:1人
- 工作经验:3-4年经验
- 学历要求:本科
- 职位月薪:5-8千/月
- 职位类别:电商运营 网店店长
职位描述
技能要求:
推广,京东、淘宝运营、市场策划、电子商务
RESPONSIBILITIES 职责描述
1、负责京东/天猫店铺推广、提高店铺点击率和浏览量;
2、负责店铺整体运营工作、官方活动报名、与小二对接、活动策划及承接,产品数据的统计及分析能力等,对店铺及营销后台能够熟练运用;
3、负责产品上线后的数据管理和运营工作,对相关数据进行继续监控和分析,并定期对自身产品、整体行业、竞争对手等进行数据分析并评估,不断优化产品,完成产品生命周期管理;
4、负责直通车关键词的选择、出价、及排名优化及直通车的各大报表的分析解读、相关数据分析、定期出具分析报告以及给营销人员合理的建议;
5、负责钻展的投放计划、投放、优化;
6、招募网店的京东/天猫客服,并且建立京东/天猫客户档案,维护京东/天猫客户关系 ;
7、对京东/天猫的默认搜索排名了解,通过产品标题优化,上下架时间优化等方式,提高店铺的自然流量,提高店铺点击率和浏览量;
8、负责完成活动及常规业务运营指标、制定计划,在上级的带领下实现营销目标。
1. Responsible for the promotion of JD/Tmall stores and increase the click-through rate and page views of the store;
2. Responsible for the overall operation of the store, official event registration, docking with small two, event planning and undertaking, product data statistics and analysis capabilities, etc., and can be proficient in the store and marketing background;
3. Responsible for data management and operation after the product goes online, continue to monitor and analyze related data, and regularly analyze and evaluate data on its own products, the overall industry, and competitors, continuously optimize products, and complete product life cycle management;
4. Responsible for through train keyword selection, bidding, ranking optimization and analysis and interpretation of the through train reports, relevant data analysis, regular analysis reports and reasonable suggestions to marketers;
5. Responsible for the launch plan, launch and optimization of the diamond show;
6. Recruit JD/Tmall customer service of the online store, and establish JD/Tmall customer files to maintain the JD/Tmall customer relationship;
7. Understand the default search rankings of JD/Tmall, and increase the natural traffic of the store, increase the click-through rate and pageviews of the store through the optimization of product title and time of listing and listing;
8. Responsible for completing activities and regular business operation indicators, formulating plans, and achieving marketing goals under the leadership of superiors.
QUALIFICATION任职要求
1、大专及以上学历,具备丰富的电子商务网站运营管理经验;有一年或以上的”天猫或京东”商城营销与推广及其投放经验,精通量子恒道和数据魔方的运用与分析;
2、熟悉”天猫或京东”商城铺运作模式,精通直通车、淘宝客、淘宝帮派、社区及”天猫”内部活动;
3、熟练掌握软文、交换链接、邮件推广、SNS推广、论坛推广及其它特殊的推广方式;
4、具有很强的沟通、协调能力和团队合作精神;
5、善于与人沟通,良好的团队合作精神和高度的责任感,较强的上进心、踏实肯干,愿意接受挑战和承受工作压力,有创新精神,保证工作质量,不怕吃苦;
6、逻辑思维能力强,数字敏感度高,精通数学原理及数据建模优先;
7、具备一定的文字功底,语言表达能力强能独立组织和完成整体策划项目,拟定计划书和策略,对不同关联方撰写策划文案和方案实施督导;数据分析能力
1. College degree or above, with rich experience in e-commerce website operation and management; one year or more of "Tmall or Jingdong" mall marketing and promotion and its launching experience, the use and analysis of Jingfengzihengdao and data cube;
2. Familiar with "Tmall or Jingdong" shopping mall operation mode, proficient in through train, Taobao customer, Taobao gang, community and "Tmall" internal activities;
3. Familiar with advertisment, link exchange, email promotion, SNS promotion, forum promotion and other special promotion methods;
4. Have strong communication and coordination skills and teamwork spirit;
5. Good at communicating with people, good teamwork spirit and high sense of responsibility, strong self-motivated, hardworking, willing to accept challenges and work pressure, innovative spirit, guarantee the quality of work, not afraid of hardship;
6. Strong logical thinking ability, high sensitivity to numbers, proficient in mathematical principles and data modeling is preferred;
7. Possess certain writing skills, strong language expression ability, independently organize and complete overall planning projects, draft plans and strategies, write planning documents and plan implementation supervision for different related parties; data analysis capabilities
公司介绍
“To live smarter, more sustainable lives is something we all want. RéDUIT can help make that a reality, without the compromise.”
WELLFULLY is an international innovation company active in the design, manufacture and marketing of superior customer product technologies and solutions. When something is only good enough, it’s time to make a change. We have a passion for creating better experiences. We want to create products that perform, surprise and excite, not accepting today’s standards, but finding better ways to do things. Good ideas are a way of life.
WELLFULLY 是一家国际化创新型企业,从事设计、制造和销售,致力于向客户提供优质的产品技术和解决方案。当事物仅维持稳定安好的状态的时候,那就该做出改变了。我们拥有为创造更好体验的热情,我们希望带来有富有表现力的、令人惊喜与兴奋的产品,这不仅仅是为了符合当下的标准,更是为了寻找更好的做事方式。好的创意是一种生活方式。
The Dongguan operation center is at the core of our innovation culture. We are seeking extraordinary professionals, ready to embark on this unique adventure, and join us in solving consumer problems by addressing every design dimension, and continuously finding new ways of doing so. We don’t predict the future – we create it!
东莞运营中心是我们创新文化的核心。我们正在寻找优秀的专业人员,为这份独一无二的冒险之旅以作准备,加入我们从多个设计维度来为客户解决问题,并不停地寻找新点子来处理相关方面的问题。我们不预言未来 – 而是我们创造未来!
联系方式
- 公司地址:地址:span横坑横西六路13号合将大厦