东莞招聘

  

Job Summary

  

 

  

The incumbent of this position possess full regional accountability for overall coordination of MGI all brands marketing and PR activities for China. He/She will lead, direct and control marketing policies, programs and activities to meet business objectives while complying with regulations and standards. Duties may include coordination with HQ, liaison with regional licensors and customers, partner with China sales to develop innovative marketing & PR campaigns in order to achieve the company target.

  

 

  

Main Job Duties and Responsibilities

  

 

  

• Brand / Product marketing

  • Develop annual marketing plan / roadmap / budget for China

  • Implement overall marketing plan to maximize sales potential and long-term success

    • Emphasis on PR

    • Emphasis on digital and social media

  • Develop the marketing organization and people to achieve corporate objectives

  • Work cross-functionally and with the brand team to achieve quality execution and financial objectives

                

• Coordinate with all brands marketing and PR activities with the APAC region team
• Coordinate with Licensed Brands (LB) marketing and PR with licensors to achieve maximum exposure for watch category awareness and synergy with mother brand
• Ensure China marketing activities are in line with brand guidelines

   

• Instore marketing

    

• Propose and acquire approval for VM and SIS plan
• Visiting retail points of sale/ connect with customers on a regular basis and issue recommendations about visual merchandising and display and in-store marketing activities.

   

• Demand planning and merchandising

       

Develop China assortment plan

   

• Annual planning for Movado
• Quarterly / bi-annual planning for LB

   

Manage China demand planning process

   

Coordinate with APAC planning team

     

• Sale operation

    

• Bi-weekly sales order process
• Manage daily and monthly sales reports

   

 

  

Job Specifications

  

 

  

• 7+ years marketing experience, watch industry exprience is a plus

• Digital marketing and social media experience

• Strong communication skills

• Top performer and good listener

• Result-oriented and willing to work independently.

• Ambitious and with great desire to grow with the company

• Fluent in English and Mandarin

• Computer literate

• University graduate or equivalent in a marketing or related major

   

                    

美吉莱商贸（上海）有限公司是摩凡陀制表集团在中国设立的贸易公司，主要负责摩凡陀等品牌手表在中国市场的贸易往来及业务拓展。摩凡陀品牌创立于1881年，总公司位于美国新泽西州Paramus，为世界其中一家最先集设计、生产及分销的手表生产商。所销售的手表遍布于南北美洲、欧洲、亚洲及远东等多个地区。当中最为人认识的品牌为摩凡陀、玉宝表、君皇表及ESQ by Movado。摩凡陀腕表的设计及生产设备设于瑞士比恩顿。迄今为止摩凡陀已获得近百只手表的专利权，并且在钟表设计、制表工艺等领域荣获逾二百项奖项的卓越成就。同时，摩凡陀也一直致力推动文化与艺术的发展，并将其理念表现于手表设计之上，开创了摩凡陀独树一帜的设计风格。开创了摩凡陀独树一帜的设计风格。此外，集团还拥有八个时尚潮流品牌手表的设计、生产及分销业务，包括Coach 、 Hugo Boss 、 Lacoste、 Tommy Hilfiger、 Scuderia Ferrari、 Rebecca Minkoff、 Olivia Burton、及MVMT。更于美国的Movado专门店销售自家设计的首饰及礼品。由奢华的瑞士手表至潮流手表，每一个品牌于它们的价格范畴内都有着自己的固有质量及设计特色。
热忱欢迎您的加入！