东莞 [切换城市] 东莞招聘东莞市场/营销招聘东莞产品/品牌专员招聘

Marketing Specialist - Marketing

盖璞(上海)商业有限公司(Gap China)

  • 公司规模:500-1000人
  • 公司性质:外资(欧美)
  • 公司行业:服装/纺织/皮革

职位信息

  • 发布日期:2019-09-24
  • 工作地点:上海
  • 招聘人数:1人
  • 工作经验:无工作经验
  • 学历要求:招1人
  • 语言要求:不限
  • 职位月薪:0.8-1万/月
  • 职位类别:产品/品牌专员

职位描述

关于Gap集团

回望过去,我们取得了许多里程碑,但展望未来,我们将更加闪耀。我们的品牌——Gap、Banana Republic、Old Navy、Athleta、INTERMIX和Hill City——在过去50多年时间中为世界各地的人们和家庭提供了适合各种场合的服装。

但是,我们不仅仅只提供服装。我们知道企业可以也应该成为一种正能量,这就是为什么我们努力生产让人们由内而外感到自信舒适的产品。也是为什么我们致力于回报我们生活并工作的社区。如果您才华过人,无畏变化,敢于冒险,喜欢改变,那您就是这个职位的绝佳人选。

About the role

The Marketing Specialist is responsible for executing of Gap daily operations and executions. The candidate will also work with marketing shared service teams (e.g. creative, digital, event or CRM etc.), other cross-functional teams (e.g. IM, Ops or FI etc.) and external marketing agencies to support the business needs.

What you'll do

  • Understand brand and target audience in China and translating this customer in briefs for internal and external partners
  • Keep good relationship with the landlord to seek more opportunities to extend the influence of brand
  • Response the mall marketing refreshment and maintain all the mall marketing resources
  • Understand the line manage timeline to ensure quality and delivery internal product and marketing pipeline
  • Able to take the responsibility for New store grand opening, including in store marketing, mall marketing and opening event
  • Understand competitive set, monitor and analyze their activities on an ongoing basis, passing along pertinent information in a timely manner to key stakeholders
  • Able to work and communicate efficiently with external agencies and internal Marketing team, Creative Service, Production, Store Operations, Visual Merchandising, Inventory Management, Legal, Commercial planning, CRM, e-commerce, Strategic Sourcing, Finance and IT
  • Responsible for managing in-market timelines and daily operations on all Gap specialty projects to ensure coordination and adherence
  • Responsible for coordination with cross functional team and managing agency in executing production needs (e.g. production of materials etc)
  • Responsible for managing the accounts payable process for related purchase orders, working with agencies and internal finance to ensure payment on timely basis
  • Act as key liaison with Legal team to ensure all marketing materials are approved, and brand names, tag lines, collection names correctly trademarked where appropriate

Who you are

  • Initiative: Ability to independently handle assigned projects, an agile self-starter, results-orientated, and able to deal with ambiguity
  • Proactive thinker
  • Influence: Ability to influence across the organization, including senior management
  • Communication: Oral and written communication skills
  • Analysis: Analytical and research skills, pay attention to details
  • Creativity: Ability to generate creative ideas from analysis
  • Consumer Insight: Ability to be the “voice of the consumer”
  • Brand: An understanding of the Gap/Gap Outlet brand (including aesthetic and taste level).
  • Relationships: Proven experience and ability to work cross-functionally
  • Cultural: An ability to interact with people in different cultures in a way that promotes understanding, and is respectful and effective.
  • Language: Good oral and written Chinese (mandarin) & English ability
  • Passion: For Retail and Fashion
  • Bachelor degree
  • 1-2 years of brand marketing or agency experience, preferably in apparel, fashion, consumer goods, retail, fashion or cosmetics

职能类别:产品/品牌专员

公司介绍

GAP为各年龄层消费者带来经典的美国风尚。
 
从1969年创立以来,GAP一直广受时尚消费者青睐,人们喜欢用GAP时髦又休闲的服饰轻松搭配,穿出自己的时尚风格。今天,GAP依然是人们选购T恤、帽衫、贴身裤装和牛仔等衣橱必备的首选品牌。
 
从最初的Gap发展到现在包括GapKids, babyGap, GapMaternity和gapbody的全系列产品,GAP能满足各年龄层消费者的时尚需求。
 
发展至今,GAP已成为以“酷、自信、休闲”风格的服饰演绎生活方式的文化标志。

联系方式

  • 公司地址:上城区延安路278号
  • 电话:13621652304